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Evolution Exchange Gaming Podcast
Evo Gaming #408 - Game Changers - Maeva Sponbergs at Beyond Frames Entertainment
Today's episode is hosted by Melanie Lindsey and they are joined on the podcast by Maeva Sponbergs, Chief Marketing Officer & Head Of Publishing at Beyond Frames Entertainment AB. The conversation explores the evolving landscape of game publishing and how marketing strategy shapes commercial success in a competitive global market. It examines how leadership at executive level aligns creative vision with distribution, positioning and audience engagement across console, PC and VR platforms. The exchange highlights the growing importance of brand building, data driven decision making and community development within modern game publishing. Broader themes include go to market strategy, portfolio management and the challenges of scaling visibility in a crowded digital ecosystem, offering insight into how forward thinking studios approach sustainable growth in the games industry.
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Evo Gaming #418 - Production Methodologies
01:02:37|Today's episode is hosted by Harvey Anderson and they are joined on the podcast by Edward Sananikone, Head of Production at Sloclap Video Game Studio, Alec Ten Brundel, Producer at Total Mayhem Games, Yana Esina, Cinematic Producer at Saber Interactive Spain S.L, and Elena-Raluca Matei, Producer at Ubisoft RedLynx. The conversation explores the various production methodologies in the video game industry, with insights from leading professionals across different studios. The guests highlight the challenges and innovations in managing complex game development projects, from cinematic production to hands-on game design. The exchange also delves into the evolving role of producers in the gaming sector and how effective methodologies contribute to the success of gaming projects. Listeners gain a deeper understanding of what goes into crafting high-quality video games, from the planning stages to the final release.
Evo Gaming #417 - Passion Makes Great Games, Not Just Money
01:13:18|Today's episode is hosted by Jamie Manton and they are joined on the podcast by Nick Bondar, Creative Director at Cosmoscouts, Tamaz Murgulia, Founder at UXTM, Roberto Semprebene, Chief Operating Officer at Storm in a Teacup and Rufino (Roy) Acosta, Head of Technical Art at GSC Game World. The conversation explores game development and how passion plays a crucial role in creating engaging and successful games beyond financial investment. It examines creativity, collaboration and the importance of vision in shaping memorable gaming experiences. The exchange highlights how game development thrives on innovation, artistic direction and strong technical execution. It also reflects on balancing commercial realities with creative ambition to deliver high quality games that resonate with players.
Evo Gaming #416 - Identifying Great Games
49:27|Today's episode is hosted by William Thompson and they are joined on the podcast by Elena Lobova, Head Of Strategic Partnerships at Burny Games, Aleks Cuk, Associate Producer at Ubisoft Paris Studio, James Older, Creative Director & Co-Founder at Landmark Games and Minwoo Lee, GM New Games at Supercell. The conversation explores identifying great games, focusing on how industry professionals assess quality, creativity and long term player engagement. The exchange highlights key factors in game design, production and market success. The discussion also considers broader industry trends, including evolving player expectations, innovation in development and the challenges of identifying great games in a competitive market. Themes around strategy, scalability and audience appeal provide insight into what defines standout titles today.
Evo Gaming #415 - Setting Up Your Own Game
56:01|Today's episode is hosted by Elijah Jenkins and they are joined on the podcast by Ali Collins, Founder at NeverSleep Games. The conversation explores setting up your own game, looking at how developers approach building a game studio and navigating the early stages of game development. The exchange highlights creative processes, technical considerations and the realities of launching within the gaming industry. The discussion also considers long term growth, touching on indie game success, publishing challenges and sustainable development strategies. Broader themes around innovation, entrepreneurship and setting up your own game reflect how creators bring ideas to life in a competitive market.
Evo Gaming #414 - The Importance Of UX
59:07|Today's episode is hosted by William Thompson and they are joined on the podcast by Rafael Lima, Senior UX Designer at Supercell, Antony Guarda Marques, Lead UI/UX at Couch Heroes, Reinholds Berzins, Lead UX Designer at Bytro Labs GmbH and Andrea Serfaty, Principal UX Designer at King. The conversation explores the importance of UX in gaming, focusing on how user experience shapes player engagement, retention and overall satisfaction. The exchange highlights the role of intuitive design and usability in creating seamless and immersive gameplay. The discussion also touches on evolving design practices, player expectations and the balance between creativity and functionality. Broader themes include game development, interface design and how strong UX principles contribute to successful gaming experiences.
Evo Gaming #413 - The Evolution Of Mobile Games
41:18|Today's episode is hosted by Aaron Reeves and they are joined on the podcast by Adrian Haggqvist, Gameplay & Game Health Lead at Supercell, Vera Zaitceva, Lead Game Designer at Offroad Games and Harshal Karvande, Principal Game/Product Design at Rovio. The conversation explores how mobile games have evolved over time, examining changes in game design, live service strategies and player engagement across the mobile gaming industry. The exchange highlights how studios adapt to shifting player expectations, monetisation models and the rapid growth of the global mobile games market. The discussion also considers the broader future of mobile games, including design innovation, player retention strategies and the role of product thinking in modern game development. The episode reflects on how mobile games continue to shape the wider games industry and influence how interactive entertainment is designed, developed and delivered.
Evo Gaming #412 - Beyond The Hype - How AI Is Reshaping Game Art And Development
01:04:52|Today's episode is hosted by Elliot Tripp and they are joined on the podcast by Leigh Christian, Art Director at Hutch Games Ltd, Tomi Toivanen, Creative Art Director at DieNo Games Oy and Michail Iwanow, Art Director at GDEV. The conversation explores how AI in gaming is influencing the way art teams approach production, creativity and efficiency across modern game development pipelines. The exchange highlights how evolving tools, workflows and creative processes are reshaping the relationship between artists, technology and studio collaboration. The discussion also considers wider industry implications including generative art tools, changing production workflows and the future role of artists within studios. Throughout the episode, the guests reflect on how AI in gaming is transforming visual development, supporting experimentation and redefining how game art and design are created for interactive entertainment.
Evo Gaming #411 - Innovation in Gaming
01:08:17|Today's episode is hosted by Harvey Anderson and they are joined on the podcast by Hamish Young, Game Director (Product Owner) at Avalanche Studios Group and Richard Franke, Founder at Magic Notion Ltd. The conversation explores innovation in gaming and how studios and independent creators approach experimentation, design thinking and evolving player expectations within the modern video game industry. The exchange highlights how technological progress, creative risk taking and collaborative studio culture influence the way new titles are developed and brought to market. The discussion also looks at broader trends shaping the sector, including emerging gaming technology, the role of product ownership in development teams and how studios maintain creativity while navigating commercial pressures. Throughout the episode, the guests reflect on how innovation in gaming continues to redefine interactive entertainment, shaping future gameplay experiences and the evolving landscape of game development.
Evo Gaming #410 - A Human First Approach In The Games Industry
59:52|Today's episode is hosted by Harvey Anderson and they are joined on the podcast by Katarzyna Kafis Zielińska, Associate Art Director at Techland, Michal Hubert, Head of Product at Dorado Games and Scott Davidson, Creative Director at PLAYERUNKNOWN Productions. The conversation explores a human first approach in the games industry, reflecting on how studio culture, leadership styles and team wellbeing influence creative collaboration and sustainable game development. The exchange highlights the importance of communication, trust and supportive working environments across multidisciplinary development teams. The discussion also touches on talent development, creative leadership and the broader evolution of workplace culture in modern game studios. By considering a human first approach in the games industry, the episode outlines how organisations balance creativity, productivity and long term team health within an increasingly competitive global gaming sector.