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Affiliate Marketing: Things to know for beginners
Affiliate Marketing is one of the most popular methods in the world to generate income online. For many entrepreneurs looking to build an online business or marketers looking to monetize their web traffic, affiliate marketing is the starting point.
If you are looking to learn the full extent of Affiliate Marketing, read the article below to learn how you can promote your products as an affiliate to generate additional income.
1. What is Affiliate Marketing?
Affiliate Marketing is also known as affiliate marketing. This is a performance-based marketing tactic in which the retailer, usually online, earns a commission from the website for each customer referred through the website's advertising.
There are usually 4 parties involved in affiliate marketing:
Advertiser: someone who has a product or service and they are willing to pay people to promote their products and services through online marketing channels.
Publisher: An individual or company that promotes an Advertiser's products through social networks, blogs and receives a commission
Affiliate Networks: affiliate networks act as intermediaries connecting product suppliers and affiliate marketers. Platforms provide: link ads, banners, statistics, conversion rates, manage click-through rates, commissions, etc.
Consumers: people who directly see Publisher's ads and take action (make a purchase, fill out a registration form, ...)
2. How does Affiliate Marketing work?
Affiliate marketing is primarily performance-driven, which means you only get paid for an affiliate if your visitor takes an action on the site.
Let's say you have a popular Marketing academic website with over 100,000 visits per month and an education company has contacted you about promoting their Marketing course service. As an Affiliate, you will place links to their products throughout your blog content. In this case, you will receive income from the affiliate if the visitor clicks, leaves information, or makes a purchase.
3. How to start affiliate marketing
When it comes to affiliate marketing most people think of it as a process of earning commissions by promoting other people's products. It sounds simple, but before you proceed you need:
3.1 Choose a platform and niche
Before doing Affiliate Marketing, you must make yourself an influencer, big or small. The best way to support you is to set up a website or a blog that specializes in a niche.
It could be finance, personal health, business, or even cats, flowers, etc. Affiliate marketers build audiences through blogs (on WordPress or Hubspot), newsletters, or youtube. , other social media.
3.2 Build a loyal audience