Share

cover art for Inane Courage (with Adam Garcia)

Did I Do That?

Inane Courage (with Adam Garcia)

Season 1, Ep. 13

Los Angeles-based design powerhouse Adam Garcia (Creative Director at Apple Music) joins Sean to talk puzzle crimes, the Little Mermaid’s coffee adventure, and the ins and outs of mounting a production with the Mucinex Man. Call John Waters, ’cause we’re reviving Smell-O-Vision for this one!


You can find Adam’s work at adamrgarcia.studio and on Instagram @adamrgarcia. You can find his podcast, “Dope Excerpts,” wherever you find podcasts—give it a listen!


Follow "Did I Do That?" on some of the things via our website, dididothat.design! You can also find the show’s Patreon there, should you find yourself in a Brewster’s Millions type scenario where you need to get rid of money fast and any old thing will do (or, you know, if you just like this thing and want to help support its production). Either way is fine by me!


If you enjoyed this episode and want to support the show, help spread the word! Five-star reviews are always welcome, as are written reviews if you need something to keep your idle hands at bay. Don’t want to deal with the hassle of stars or keys? Telling a friend IRL is a great way to avoid both, and helps the show plenty!


Got a story to share? If you’re a graphic designer living in or traveling to the Portland metro area and have a song in your heart in the form of a goofy story about your past work that you need to share, reach out! Sean is booking out guests for late spring and summer and would love to have you on board. Email hi@seanschumacher.com if you’re interested!

More episodes

View all episodes

  • 2025 Preview and End-of-Year Call-to-Action!

    04:26|
    Thanks for listening through Season 5, everybody, and hope you enjoyed the grand finale with the amazing Ely Kim!Season 6 is coming in February 2025, but in the mean time, we'll be tiding over the new year with a run of audio from our 2024 live events that you may not have heard before! Those shows are a lot of fun and I'm so excited to finally get so share them here with you.I'm also taking this opportunity to ask your help in spreading the word about the show! Here's what you can do to help!Tell your friends and family about the show and spread the word on social media!Leave us a five star review on Apple Podcasts, whether you listen there or not—it makes a big difference for a ton of other platforms that you may not realize rely on Apple Podcast charts. PLUS, if you've wanted to have a design confession shared with the world, leaving it as a five star Apple Podcasts review is the perfect way to do it.Thanks again for listening and see you in 2025!
  • 60. Visual Onslaught (with Ely Kim — Season 5 finale!)

    01:18:39||Season 5, Ep. 60
    It’s the finale of Did I Do That? Season Five* and our third anniversary—this really must be the best of both worlds! Fellow Las Vegas ex-pat Ely Kim (Senior Creative at Wieden+Kennedy) joins Sean to talk about childhood limousine dreams, the weird science behind casino carpet, and memorable fast food mascots. Be sure to listen through to the very end—you won’t(?) regret it!You can find Ely and his email button on his website, welikehim.com! You can also give Ely a follow on Instagram @welikehim! If you’re wanting to see Ely’s grad school viral video BOOMBOX, where he spent 100 days dancing in public, you can find it on YouTube.This episode was recorded Sunday, November 17, 2024 in the Rat’s Nest.What comes next? Season 6 will start in late winter 2025, so stay tuned—as you might imagine, the show will be a little different on the other side of this one! To tide you over through our production break, we’ll be sharing a few bonus bits captured this summer. They’re a ton of fun and should hopefully keep you warm though those cold winter nights. Happy anniversary and thank you so much for listening!*Guys Burgers and Fries
  • 59. Muppet Muse (with Libby Landauer)

    01:00:22||Season 5, Ep. 59
    The penultimate episode of Season 5 is bringing the receipts! Multidisciplinary designer and artist Libby Landauer joins Sean to talk about Facebook Marketplace bargains, the pitches the Mad Men didn’t win, and the best place to get a polish in the Bay Area.Libby can be found all over the ‘net, including on Instagram @libland. You can also see some of their work, including Slutheby’s Live Auction, on their website, libbylandauer.com; keep an eye out there for future dates for the play! You can find more about the Community for Positive Aging on their website, communityfpa.org. As Libby says, it’s an intergenerational, space, and if you have some free time this holiday season and want to give back, it sounds like a great, fun place to volunteer some time!Music by Mykola Sosin from Pixabay.This episode was recorded Saturday, November 16, 2024 in the Rat’s Nest. Our next episode will be our last of the season, and the show’s three year anniversary. Don’t miss it!
  • 58. “What Do You Mean, More Energy!?” (with Melissa Delzio)

    01:40:34||Season 5, Ep. 58
    Tell the rowdy boys to get ready, ‘cause we’re busting out the spray mount and the museum board to present a brand new episode of Did I Do That?! Melissa Delzio (freelance designer and founder of Portland Design History) to talk about the dangers of MTV Spring Break, robocalls, and the peacemaker.You can find Melissa all over the internet, starting at her website meldel.com! That’s where her annual reports live—they’re both lovely and a great way to see what it’s actually like to make a living as a freelancer. Melissa can be found on Instagram @meldelpdx.Melissa’s long-running project Portland Design History can be found at portlanddesignhistory.com. There are tons of great collections on the site, including some relating to what we talked about in the episode. Check it out, or give the project a follow on Instagram @portlandesignhistory.This episode was recorded (before the election) on Saturday, November 2, 2024 in the Rat's Nest.
  • 57. Tales from the Making Mistakes Confessional, Volume II

    51:15||Season 5, Ep. 57
    The Simpsons switches formats to horror anthology series this time of year, so shall Did I Do That?—we’ve got a collection of some of the scariest design disasters, missteps, failures, and goofs that have haunted designers this past summer at Future Fonts & Friends 2024!How can our anonymous designer ghosts find peace when haunted by a trifecta of specters in the form of opening up your letters’ chakras, gingerbread power moves, and the challenges of Lidz franchising. Listen… IF YOU DARE!WANT A DESIGN CONFESSIONAL AT YOUR EVENT?If you have a live event and want me to set up another design confessional for it, either in Portland or beyond, let’s talk! I’d love to do more events like this in the future.SPECIAL THANKSThe confessions used in this episode were collected as part of “Future Fonts and Friends,” a party held for TypeCon 2024 at Outlet in Portland, Oregon, on Thursday, July 25, 2024. All guests were cloaked in the shadow of anonymity—the scariest thing of all in our personal brand building world! Take that, social media! Thank you to all who came out and participated!Huge thanks again to Lizy Gershenzhon and Travis Kochel of Future Fonts for inviting me to be a part of the event, to the organizers of TypeCon for putting up with me, and (once again) to MVP Orion Cortez for building the confessional booths way back in 2023 based solely on two terrible sketches I made, then coming back out in 2024 to help me set them up again.Additional thanks to past guest Kate Bingaman-Burt of Outlet for her eternal support of / patience with me just in general, but especially the white-hot ball of stress that is me when faced with a live event.This episode features a parody of Billie Eilish’s new song “BIRDS OF A FEATHER” and a parody of the character the Crypt Keeper, brought to death by John Kassir.
  • 56. Excessive Output (with David Chathas)

    01:41:31||Season 5, Ep. 56
    Hey—come out and play! Creative Director (and international Five Guys diner) David Chathas joins Sean to talk about what’s missing from Barstow, testing your apple expertise, and becoming The Caveman. Just don’t forget about us—we have ideas!David can be found all over the internet, including his incredibly named website, bestgraphicdesignerintheworld.com. He can also be found on the website formerly known as Twitter as @ModDadPomoSon and (much more quietly) on Instagram @yallseenfutumbo. Fruit Freaks Coffee, David’s coffee brand, is not yet out in the world, but ask him about it the next time you see him! You can also learn more about it @fiveguyseater69 on OnlyMargins (only $9.99 to subscribe)!This episode was recorded October 5, 2024 in the Rat’s Nest.
  • 55. I Appreciate the Attempt (with Jen Wick)

    01:33:09||Season 5, Ep. 55
    Is it profane? Is it irreverent? Why not both! Jen Wick (Creative Services Manager at the Port of Portland) joins Sean to talk about the gateway drug that is Sassy magazine, waxing your layouts, and the lessons life teaches us about futility and precarity. Get ready for a rude awakening!You can find Jen Wick’s work on her freelance studio website, fortwick.com. You can also see her team’s work across the Port of Portland’s properties, including the newly revamped Portland International Airport.ONE LAST REMINDER! Fontroversy, our sister podcast produced with the students of Sean’s DES 399 Public Design Communication class at PSUGD last year, is producing a live episode for this year’s fully-online AIGA Design Conference! The show will be happening on the conference’s mainstage on Thursday, October 10 at 2pm Pacific/5pm Eastern! The only way to see the show is to attend the conference, and you can do so online from anywhere in the world—head on over to the AIGA’s website, aiga.org, to register today!Apologies for the occasional audio glitch in this episode—rest assured that I’m doing my best to find a way to fix this in future, up to and including possibly buying a new computer. Unrelatedly, now is a great time to remind folks that I do have a “Buy Me A Coffee” link to offer small donations to support the show if you can. Even a dollar or two helps!This episode was recorded Saturday, September 28, 2024 in the Rat’s Nest.
  • 54. Fudge It A Little Bit (with Tomi Lähdesmäki)

    01:34:30||Season 5, Ep. 54
    Call your counselor back up to the bridge, because Season Five… Guys Burgers and Fries continues! Tomi Lähdesmäki (Director of Brand and Creative at Pair of Thieves) joins Sean to talk about labeling your save icons, post-vacation acclimation, and Jerri Springer’s wildest moments—live and uncensored.You can find Tomi’s work with Pair of Thieves, including the aforementioned picture of Jerri himself, on shelves at your local Target or on their website, pairofthieves.com. You can find Tomi’s personal work on his site, tomilahdesmaki.com, and give him a follow on Instagram to hear some of his latest music at @tomifromspace.BIG NEWS! Fontroversy, our sister podcast produced with the students of Sean’s DES 399 Public Design Communication class at PSUGD last year, is producing a live episode for this year’s fully-online AIGA Design Conference! The show will be happening on the conference’s mainstage on Thursday, October 10 at 2pm Pacific! The only way to see the show is to attend the conference, and you can do so online from anywhere in the world—head on over to the AIGA’s website, aiga.org, to register today!This episode was recorded September 9, 2024 in the Rat’s Nest.
  • 53. Pretty Shambolic (with Jez Burrows)

    01:29:35||Season 5, Ep. 53
    Be like a pile of dust and get swept up in the excitement! Did I Do That? is back for Season Five*! Jez Burrows (iconography designer for Instagram at Meta and creator of the Threads logo) joins Sean to talk the most expensive way to ride a roller coaster in 2008, twee commutes, and Sliding Doors.*…Guys Burgers and FriesYou can find Jez’ work on his own site, jezburrows.com, which is also where you can purchase his latest limited-edition book And Introducing! You can also pick up his previous book, Dictionary Stories: Short Fictions and Other Findings, wherever you find books normally (other than your bookshelf, unless you had already purchased it, received it as a gift, or stole it). Jez’ work can also be seen in the form of Instagram and Threads’ iconography, so what better way to see it than to give him a follow on each respectively?This episode is our first of fifth season, and we’ve got eight incredible episodes in store for you running up to our third anniversary. Now’s a great time to get a friend into the show—why not share this one with them, or leave a review for a future friend on Apple Podcasts, a like on YouTube, or a comment and star on Spotify.This episode was recorded August 21, 2024 in the Rat’s Nest.