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Gourmet Food Trucks and the Authenticity Recipe with Daphne Demetry

Season 2, Ep. 7

In the past decade, a new kind of consumer has arisen, a fusion of myriad tastes and eclectic wants, prone to mixing highbrow with lowbrow, and just a little obsessed with all things unique, crafted and authentic. This consumer has been dubbed the “cultural omnivore.” The rise of the cultural omnivore identity brought with it an increased consumer desire for authenticity in everything from fashion brands to restaurants. How to win the heart and wallet of the cultural omnivore? Look no further than gourmet food trucks, which hit a sought-after balance of DIY spirit, twists on tradition and pop-up intrigue.

Speaking to Delve's Robyn Fadden, McGill University Desautels Faculty of Management Professor Daphne Demetry discusses the gourmet food truck trend that took off in 2008 and shows no sign of slowing down. An entrepreneurship experience high in creativity, culture, and community and low in risk (and possibly revenue), gourmet food trucks illuminate how authenticity and associated identities are constructed by both business owners and consumers alike. This drive for authenticity sparks broader questions about personal and collective identity creation in urban entrepreneurship and beyond.

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12/1/2021

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Many companies aim to be carbon neutral by 2030 or 2040, but often their goals don’t include emissions from supply chains. “Given that supply chain emissions are six to 20 times that of direct emissions, if companies want to seriously consider their carbon footprint and make a meaningful change, the holy grail of sustainable operations is in reducing your scope three, that is, your supply chain,” says McGill Desautels Faculty of Management Professor Sanjith Gopalakrishnan. Reducing the environmental impact of supply chain emissions depends on both public pressure and government regulation. In Delve’s The "New Normal" podcast series, Professor Gopalakrishnan joins journalist Dave Kaufman to discuss the impact that supply chain management has on climate change, how to mitigate the environmental impact caused by supply chain greenhouse gas emissions, and whether progress made in the rationalization of greenhouse gases will allow for the Paris Accord targets to be achieved.Delve’s The "New Normal" podcast series is produced by Delve and Dave Kaufman, with audio engineering by David Rawalia. Each episode looks in-depth at a different aspect of the new normal that we are all navigating due to the COVID-19 pandemic. Original music by Saku Mantere.Dave Kaufmanis a Montreal-based journalist and commentator. He has worked for CJAD 800 and TSN 690 Radio in Montreal, CTV News Channel, CTV Montreal, and TalkRadio and SkyNews in the United Kingdom. He has written for the National Post, Montreal Gazette, and Toronto Sun and other publications. Follow him on Twitter at@TheKaufmanShow.You can subscribe to the Delve podcast on all major podcast platforms, including Apple podcasts and Spotify, and follow DelveonLinkedIn,Facebook,Twitter,Instagram, andYouTube.
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Closing the Inventor Gender Gap with John-Paul Ferguson, Lucy Gilbert, and Negin Ashouri

Season 3, Ep. 5
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