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Why Mentorship is a MUST for Female Entrepreneurs, with Lindsay Pinchuk, Host of Dear FoundHer...
Earlier this week on Dear FoundHer, Kristen Shroyer shared with us the story of co-founding ONEHOPE wines. A pivotal moment in their founding story was when they were approached by a member of the Mondavi family who later became a mentor and an investor in their business.
In today's episode we're talking about the importance of mentorship for female entrepreneurs. You'll hear Lindsay Pinchuk, host of Dear FoundHer... share her own mentorship story and then share five reasons why a mentor can be helpful. She rounds out the episode with five ideas of where you can find the right mentor for you and your business.
If you liked today’s conversation, I would LOVE it if you left a 5 star rating and a review so that others can find this conversation. All you have to do is go to ratethispodcast.com/dearfoundher or click the link in the show notes to leave a review wherever it is that you podcast.
Grow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here. Use the code FOUNDHER for 20% off.
https://www.lindsaypinchuk.com/mmsspring2024
If you know a FoundHer... we should meet, please tell her to share her story with us:
https://form.jotform.com/230008245758152
Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk
Just a heads up! We’re changing things a bit around here. Our INTERVIEW episodes will be on TUEDAY and our FoundHer Files Case Study or a lesson with Lindsay will be on Thursdays!
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276. Becoming an Overnight Success....After a Decade, with Ripley Rader, Founder of Ripley Rader
45:17||Season 4, Ep. 276Success rarely happens overnight, but what does it take to stick with something long enough to make it work? Ripley Rader knows firsthand. She spent years sewing her own clothes, believing in her designs, and grinding through the tough moments before her fashion brand became a multimillion-dollar powerhouse.Lindsay Pinchuk sits down with Ripley, the designer behind the viral wide-leg pants that women can’t stop raving about. Ripley shares how a single jumpsuit changed everything, what happened when a Fred Segal buyer took a chance on her, and why she chose to grow the brand without investors. She gets real about the sacrifices no one talks about—the financial struggles, the years of uncertainty, and the gut instincts that kept her going.What makes a product take off? How do you scale a business without losing yourself in the process? Ripley breaks it all down, from building an authentic brand to trusting the slow, steady path to success. She also shares her best advice for entrepreneurs who are serious about making an impact. If you’ve wondered whether to stick with something a little longer, this episode will give you a reason to keep going.Episode Breakdown:00:00 Introduction04:04 Ripley’s Fashion Journey07:19 Early Challenges and Breakthroughs10:15 Transition to Commercial Production13:16 Ripley’s Clothing Line15:53 The Viral Pants19:24 Impact of Viral Success21:36 Marketing Strategy25:01 Company Growth and Scaling28:12 Adapting to Rapid Growth30:01 Team Structure and Hiring33:42 Company Goals and Vision34:45 Building on Momentum35:20 Holiday Collection37:35 Marketing Tactics40:29 Influencers vs. Influentials41:30 Advice to Younger Self42:11 Actionable Steps for New Entrepreneurs43:11 ClosingConnect with Ripley Rader:http://www.instagram.com/shopripleyraderhttp://www.instagram.com/ripleyraderJoin the Dear FoundHer Forum: https://www.dearfoundher.com/dear-foundher-forumGet on the waitlist for Marketing Made Simple for Small Business:https://lindsaypinchuk.myflodesk.com/waitlistDon't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm275. It's Never Wrong to Do What's Right: How to Speak Up When You Own a Business
32:32||Season 4, Ep. 275Given the events of this week with a certain Super Bowl commercial featuring a known rapper, Dear FoundHer... Host, Lindsay Pinchuk, wanted to address this important topic: How to speak out as a business owner. So in this episode, Lindsay herself discusses the critical importance of speaking out on social issues, particularly in the context of recent events affecting the Jewish community. She shares her personal experiences of using social media to address antisemitism and the backlash she faced, emphasizing that speaking up can lead to community growth and connection. Lindsay encourages listeners to craft meaningful messages that resonate with their audience and not to fear losing followers when taking a stand. The episode highlights the moral imperative to address humanitarian issues and offers practical advice for navigating these conversations in a business context.Sound Bites"It's never wrong to do what's right.""We are better together.""Hate and terrorism are not political.""I have zero regrets about any of it.""Craft a message that resonates with your community."Sign up for our newsletter so you know when Dear FoundHer... comes to a city near you:https://lindsaypinchuk.myflodesk.com/waitlistJoin the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forum Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk274. How to Navigate Your Post 40 Pivots, LIVE in Chicago with Pam Sunshine and Jenn Sherman of Sunny and Jenn
41:40||Season 4, Ep. 274Sometimes, the best opportunities come out of nowhere—just ask Pam Sunshine and Jenn Sherman!Lindsay Pinchuk kicks off a live conversation from a sold-out event in Chicago, where she sits down with Sunny and Jenn to talk about unexpected pivots, reinvention, and rolling with life’s surprises. A chance encounter on the street sent these two best friends viral on TikTok, launching them into a new chapter they never saw coming. With no strategy, no grand plan, and no clue what they were doing at first, they figured it out along the way and built something real. Jenn shares how she went from stay-at-home mom to Peloton instructor, proving that taking one small step can change everything. Pam opens up about stepping into the spotlight after decades behind the scenes and why this new venture feels different—it’s just for her. They also talk about balancing careers, navigating midlife shifts, and why embracing what excites you matters at any age. The best things often happen when you say yes before you feel ready. This episode is a reminder to embrace change, lean on your support system, and go after what excites you because the right opportunities often show up when you least expect them.Quotes“You have to find something you’re passionate about and that you love that’s going to push you.” (07:49 | Jenn Sherman)“You have to dive in and just decide you’re going to figure it out.” (15:36 | Jenn Sherman)“We’ve learned that we’re just going with it. And if you don’t feed it, it can’t grow. We definitely have learned that. And sometimes that gets a little tricky.” (16:07 | Pam Sunshine)“I’m a big sharer because if I have something good, why wouldn’t I want to share it with people I like? I’m just not a gatekeeper.” (24:12 | Pam Sunshine)“When you just can be yourself, it’s very freeing.” (26:17 | Pam Sunshine)“You have to first put yourself out there and decide you want to make that change. And don’t wait. You’ve heard it a million times. Just do it.” (34:52 | Jenn Sherman)Connect with Pam Sunshine and Jenn Sherman:http://www.instagram.com/sunnyandjennSign up for our newsletter so you know when Dear FoundHer... comes to a city near you:https://lindsaypinchuk.myflodesk.com/waitlistJoin the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forum Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm273. Simply Be Yourself to Be a Part of the 1% of Women Who Sell Their Business, with Jessica Zweig
49:24||Season 4, Ep. 273Grab 9 amazing tools (many free!) to grow your business in 2025! Sign up for our newsletter here and we'll deliver these (plus many more!) straight to your inbox: https://lindsaypinchuk.myflodesk.com/9toolsHow do you build a business that doesn’t need you, and why is that the key to true entrepreneurial freedom? Jessica Zweig, a three-time founder and recently acquired founder, rejoins Lindsay Pinchuk to unpack the journey of turning her personal branding agency, Simply Be, into a self-sustaining business ready for acquisition.Jessica and Lindsay talk about what it takes to step away from a business you’ve poured your heart into. From the mental hurdles of letting go to the practicalities of ensuring your team and culture thrive post-acquisition, Jessica offers an honest and insightful perspective. As a founder, how can you prepare for an exit? And how can you make sure your business can thrive without your daily involvement?Jessica shares how she’s transitioned into her next chapter, blending her expertise in business with her passion for spirituality through coaching programs and her bestselling book, “The Light Work.” Her conversation with Lindsay is an exploration of growth, resilience, and the lessons learned when you build—and let go of—a thriving company. Whether you’re dreaming of an exit or just curious about what comes next, this episode offers inspiration and wisdom for founders at every stage.Quotes“Get as much in writing as possible. Make sure your asset purchase agreement, your exit agreement, whatever legalese and documentation you will need to have that you put it all in writing.” (26:44 | Jessica Zweig)“When you sell your business, it’s an asset. It’s a story to leverage. And you should. It’s such an incredible accomplishment, and to do it as a woman is even more amazing.” (34:30 | Jessica Zweig)“Don’t be afraid to ask for exactly what you want [when selling your business]. Yes, get it in writing, but the first step is saying what you want.” (45:19 | Jessica Zweig)“To be a great leader requires you to be a great person, and to start that journey sooner. It’ll just accelerate everything.” (46:26 | Jessica Zweig)Connect with Jessica Zweig:http://www.instagram.com/jessicazweighttps://resources.jessicazweig.com/ffbs/waitlistJoin the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forum Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm272. Navigating Social Media For Your Small Business During a Time of Crisis, with Lindsay Pinchuk, Host of Dear FoundHer...
23:36||Season 4, Ep. 272***Grab NINE FREE + PAID TOOLS to grow your business in 2025! We've compiled Dear FoundHer's... favorite digital resources just for you...and we'll send them straight to your inbox. Tips for using social media for your small business, creating meaningful partnerships, monetizing your community and more. CLICK HERE and we'll send them to you!***In this episode, Lindsay Pinchuk addresses the challenges of navigating social media during a crisis, particularly in light of the recent wildfires in Los Angeles. She emphasizes the importance of empathy, community support, and thoughtful content planning for businesses. Lindsay provides actionable tips for business owners on how to engage with their audience authentically while being sensitive to current events. The episode serves as a guide for maintaining brand integrity and fostering community connections during difficult times.TakeawaysIt's important to acknowledge the current crisis with empathy.Your community will remember if you're silent during a crisis.Avoid using a crisis as an opportunity to sell products.Prioritize empathy over sales in your messaging.Engage thoughtfully with your audience's feedback.Create a crisis content plan for future events.Stay informed about the situation to avoid being tone deaf.Review and adjust your scheduled content to align with current events.Support your community through meaningful actions and donations.Lead with authenticity and empathy as a business owner.Grab Lindsay's resource list for helping the victims of the LA Wildfires: https://thechaitea.beehiiv.com/p/lawildfirereliefMake sure you follow @lindsaypinchuk and @dearfoundher on Instagram.271. Thank You for an Amazing Year: I'm Right Where I'm Meant to Be, with Lindsay Pinchuk, Host of Dear FoundHer...
22:05||Season 3, Ep. 271In this episode, Lindsay Pinchuk discusses the significance of personal branding for entrepreneurs, emphasizing that it is not just a trend but a foundational aspect of business growth. She shares her journey of building her personal brand alongside her business, Bump Club and Beyond, and the lessons learned from that experience. Lindsay highlights the importance of authenticity, community, and intentionality in personal branding, providing actionable steps for listeners to develop their own personal brands.I know that you have a million things that you could be doing, so thank you for spending some time with me today. I so appreciate you listening and being here—your support is everything. -LindsayHappy New Year everyone. See you in 2025 with a full schedule of incredible episodes. Stay tuned for so much more. We're giving YOU the best gift for YOUR business this holiday season! Sign up for EIGHT CRAZY NIGHTS an get exclusive freebies and discounts on our most downloaded digital resources sent straight to your inbox for the next eight nights. Sign up here.Use the code DECEMBER for access to the lowest price on Founding Memberships to the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forumMake sure you connect with Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher270. Building Your Personal Brand Isn't a Trend, It's Imperative for Your Business, with Lindsay Pinchuk, Host of Dear FoundHer...
22:24||Season 3, Ep. 270"Personal Branding" seems to be the marketing buzzword going into 2025---but our host, Lindsay Pinchuk, she's been building her own personal brand alongside each of her businesses for the last decade and a half. In this episode, Lindsay discusses the significance of personal branding for entrepreneurs, emphasizing that it is not just a trend but a foundational aspect of business growth. She shares her journey of building her personal brand alongside her business, Bump Club and Beyond, and the lessons learned from that experience. Lindsay highlights the importance of authenticity, community, and intentionality in personal branding, providing actionable steps for listeners to develop their own personal brands.We're giving YOU the best gift for YOUR business this holiday season! Sign up for EIGHT CRAZY NIGHTS an get exclusive freebies and discounts on our most downloaded digital resources sent straight to your inbox for the next eight nights. Sign up here. Here are some past episodes of Dear FoundHer... that talk about the importance of telling your story: Ep. 216 How to Share Your Story, The Foundation of Your Content StrategyEp. 226 Foundational Basics for Marketing Your Small BusinessEp. 219 Create 30 Pieces of Content in Just Two HoursUse the code DECEMBER for access to the lowest price on Founding Memberships to the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forumMake sure you connect with Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher269. The Power of a Rebrand for Your Business, with Dr. Zahava Berkowicz, Founder of IMMA Acupuncture and Wellness
48:36||Season 3, Ep. 269Building a business from survival mode to success takes bold decisions, resilience, and a deep alignment with your purpose—just ask Dr. Zahava Berkowicz, the founder of IMMA Acupuncture and Wellness. From her early days of renting a single treatment room to leading a thriving acupuncture clinic, Zahava’s journey is a testament to trusting your gut and knowing when to evolve. What does it take to rebrand a small business in a way that feels true to you? Zahava shares the turning point that led her to shift from Chicago Family Acupuncture to IMMA Acupuncture and Wellness, a name that reflects her focus on nurturing women’s health and the care she provides to every patient. Along the way, she opens up about the personal experiences that shaped her path—overcoming trauma, rebuilding her identity, and finding healing through acupuncture. If you’ve ever questioned whether your business truly aligns with your values, Zahava’s story offers a relatable perspective on growth, change, and the courage to let go of “playing it safe.” How do you take the leap? How do you make sure your business feels like ‘yours’? Tune in for insights on building a practice that serves others while staying grounded in what matters most. Quotes“In my heart of hearts, I knew I would not be satisfied under the name ‘Chicago Family Acupuncture.’ The more I practiced—gaining both clinical and business experience—I started to realize we’re not for everyone, you know? This is not the practice for everybody, and that’s okay. It was almost like I had to prove to myself a certain level of success to allow myself to feel the confidence that I’m enough, and this is enough. I wanted to rebrand to something that felt limitless to me.” (29:58 | Dr. Zahava Berkowicz)“I think, as a business owner, you know when things don’t feel right. But it’s often very inconvenient to admit that to yourself because it’s going to take time or money. Even now, I’m doing certain things in our business to clean things up and fix broken systems, and it’s painful. But at the same time, when you know in your heart and in your gut that these are the right decisions to make, you do it anyway—even though it’s challenging—because the outcome is always going to be amazing.” (41:06 | Dr. Zahava Berkowicz)“Just keep going, because you’re not going to see the fruit of your labor… You have no idea what’s going to come from it, but you have to just keep doing it.” (46:02 | Dr. Zahava Berkowicz)“Live as if you’re on your deathbed every day. If I was on my deathbed and I didn’t give this business my 110%, I’d be so disappointed.” (46:29 | Dr. Zahava Berkowicz)Connect with Dr. Zahava Berkowicz:https://www.instagram.com/imma.wellness/Dear FoundHer Forum: https://www.dearfoundher.com/dear-foundher-forum Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm268. Setting the Stage for 2025 Success, with Lindsay Pinchuk, Host of Dear FoundHer...
24:18||Season 3, Ep. 268In this episode, Lindsay Pinchuk discusses the importance of preparing for the end of the year and setting goals for 2025 as a small business owner. She emphasizes the need for self-care, auditing business performance, and engaging with the community. The conversation also highlights actionable steps for entrepreneurs to take as they wrap up 2024 and look ahead to the new year.You can grab Lindsay's year-end checklist here to get started in the right direction. Use the code DECEMBER for access to the lowest price on Founding Memberships to the Dear FoundHer... Forum: https://www.dearfoundher.com/dear-foundher-forumMake sure you connect with Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundherTakeawaysIt's crucial to take care of yourself as a business owner.Make a checklist to manage year-end tasks effectively.Auditing your performance helps set the path for the new year.Customer feedback is essential for business growth.Finalizing financials is important as tax season approaches.Reflect on your branding consistency for the upcoming year.Show gratitude to your customers to strengthen relationships.Cleaning your digital slate can save money and improve efficiency.Setting clear goals for 2025 is a responsible business practice.Investing in your skills and expertise is vital for growth.