Cut Through the Noise with Aisling O' Rourke

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.We have reached the final episode of Series 6, and the last episode of 2024. This season has been all about the power of podcasting, and how you can use it as part of your marketing strategy to help you cut through the noise and stand out from the crowd.Thank you so much to all of our contributors for making Cut Through The Noise a memorable and insightful series so far, and thank you to you for listening. We can’t wait to see what Cut Through The Noise brings in 2024.Join me in this final episode of the year, as I reflect on this jam-packed series filled with inspiring guests who left a lasting impact.Editing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this week’s episode, I was delighted to be joined by Aoife O’Brien of the award-winning Happier at Work podcast.We talked about:How to use podcasting to promote your business. The power of being a guest on other podcasts.How to have the right guests for your podcast and brand values.What makes a good podcast guest.Aoife shares her expertise on how to use podcast guesting to your advantage, and how to get the most out of your podcast. Make sure to check out Aoife’s podcast, Happier at Work wherever you get your podcasts.Click the link below to listen: Cut Through The Noise with Aisling O’RourkeIf you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this week’s episode, I had the pleasure to be joined by Maryrose Lyons of the AI Institute. We chatted about the power of AI in Podcasting.We talked about:Maryrose’s own journey with AI in Podcasting.AI in podcast marketing.AI video generation tools.AI Automation.Maryrose has her very own podcast, ‘Chatting GPT’, where she chats about the world of AI and how it is changing how we work. Make sure to check out her podcast on your preferred podcast app.Click the link below to listen: Cut Through The Noise with Aisling O’RourkeIf you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this week’s episode, we are going right back to basics. Producing a podcast can feel overwhelming, especially if you're managing everything yourself without a budget for a production team or editor. In this episode, I will guide you through all the steps you need to launch your very own podcast from scratch.We talked about:Podcast recording and production equipment.Recording Environment.Audio Editing Software.Podcast Hosting Platforms.If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this week’s episode, I was delighted to be joined by Claire Darmody of Prestige Media. Claire uses her over two decades of experience in the Irish Media Landscape to help businesses develop their own podcast, right from the idea creation to post production, as well as providing media training and communications coaching.We talked about:Why a podcast can enhance your business.The power of the right host.The importance of being passionate about what you’re talking about.The importance of a production team.If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.Welcome to Series 5! So far, we have had such insightful conversations with some incredible guests, and explored essential issues to elevate your communication strategy like sustainability and biodiversity, marketing and the power of social media.This season of Cut Through The Noise is all about the power of the podcast. This is an industry that has taken the world by storm. They can be a way for us to escape the pressures of our everyday lives, find people with similar life experiences, and a powerful tool to expand your business reach.Join us for this series as we uncover what makes podcasts such a unique force in today’s world, and how you can use it to your advantage.If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.We’ve come to the end of Series 4, and what an incredible journey it’s been! Sustainability and biodiversity are topics close to my heart, and it’s essential to include them both in your business practices and communication strategies.Throughout this series, we explored everything from leveraging local services to boost sustainability, to how major companies like An Post communicate their sustainability initiatives.In this final episode, I take you through some of the key takeaways from the season. Be sure to catch up on any episodes you may have missed, and don’t forget you can still listen back to Seasons 1-3 on your favourite podcast platform.If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this episode, I was joined by the Sustainability Manager with An Post, Rosie O’Neill. An Post is one of Ireland’s biggest communication companies, so how important are their sustainability & biodiversity practices to the company values?In our conversation we covered:What we think of when we think of An Post.It’s not only about what you do, it’s how you do it.Think outside the box in terms of your company’s biodiversity efforts.The challenge of balancing what you want to achieve, and the practicality of it. If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this episode, I had the pleasure to be joined by Lisa Dooley, Creative Director of The Factory, Ireland's leading eco printers and graphic design studio. We talk about the importance of effectively communicating your company values, and in turn it will enable you to attract clients who share those same values.In our conversation we covered:The power of rebranding in conveying your company’s true values.How you can make your business sustainable at every level.The value of your website and SEO in getting your message to your target market.The importance of those finer details in your marketing strategy.If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ieEditing is by Amanda FitzgeraldAisling’s Socials:Website Email InstagramLinkedIn