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Creative Briefs

A Carbonated Chronicle of Pepsi's Brand Refreshes

Season 1, Ep. 2

Buckle your creative seatbelts, folks, as we embark on a fizzy journey through the effervescent evolution of Pepsi's brand refreshes. The Pepsi logo, much like a well-shaken soda can, has undergone numerous transformations, each bubble telling a story of design innovation, market dynamics, and the eternal struggle for consumer attention.


Written & produced by @jonracinskas


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    00:31||Season 1, Ep. 1
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