Connections, Coffee & Confidence

Words are incredibly powerful - no more so than when you're creating messaging for yourself or your business. Two words that get thrown around so much are 'intentional' and 'strategic', especially when it comes to content creation. Is there a difference? Are they interchangeable? Does it matter? Have a listen and find out.Also mentioned in this episode:Create Your Social Media Content Strategy masterclass- Use your stories in a strategic way to help your business reach your goals, explained in this 32 minute video guide:www.janicefogarty.com/create-your-social-media-content-strategy“Intention.” Merriam-Webster.com Dictionary, Merriam Webster, https://www.merriam-webster.com/dictionary/intention“Strategy.” Merriam-Webster.com Dictionary, Merriam Webster, https://www.merriam-webster.com/dictionary/strategy*Join my weekly email list to get behind the scenes details, tips on how to use communications strategy in your business, and be first to learn about new offers:www.janicefogarty.com*I love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $40US off of your first order ->http://apothekary.refr.cc/janicefogartyLet's Connect!Pinterest/LinkedIn/Instagram/ Connections Coffee Confidence Community on Facebook

This episode is discusses how critical knowing your audience is to creating your messaging; how knowing who you're speaking to, who they are, helps you design your message in such a way that you get feedback like, "Wow, it was like you pulled those words out of my head!" And, "Have you been reading my emails?" I break down the three aspects of your messaging that rely on knowing your audience to be successful. And once you’re clear on your messaging, every other piece of your promotional work, the sales copy, the social media, the everything, will be outlined for you. Also mentioned in this episode:Episode 99, Why You Really Need to Know Your AudienceStrategic messaging workbook- Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business.www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-acrossJoin my weekly email list to get behind the scenes details, tips on how to use communications strategy in your business, and be first to learn about new offers:www.janicefogarty.comI love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $40US off of your first order ->http://apothekary.refr.cc/janicefogartyLet's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook

This milestone episode is personal. I explain how my travels and early career development only played a small part in my choice of career. I'm a mom to three neurodivergent boys - something I don't often talk about because it's really none of anyone's business. However, in this episode I discuss how I had to approach the diagnosis process and reflect on how I grew up in a hurry, and how these things guided me back towards working with women who need to speak clearly and plainly to make an impact with their word. I talk about post partum depression, waitressing, having twins, and coffee in the Temple Bar Market. Have a listen to find out how this comes together to create my business.If you ever want to discuss the issues I've raised or are interested in working with me on messaging and getting your messages heard, please email me at janice@janicefogarty.com You can also go to my website at www.janicefogarty.com to find my DIY options for tinkering with your own strategic communications.Also mentioned in this episode is my side hustle with Epicure: To find out more - janicefogarty.epicure.com/en-ca (Canada) or janicefogarty.epicure.com/en-us (USA)**Join my weekly email list to get behind the scenes details, tips on how to incorporate communications strategy in your business, and be first to learn about new offers:www.janicefogarty.comI love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $40US off of your first order ->http://apothekary.refr.cc/janicefogarty