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When your business gets too complicated for your next good idea

Ep. 7
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🎧 You have a good idea on a Tuesday. Within about 30 seconds you've mentally walked through the waitlist, the sales page, the emails and every app that would need to be connected to every other app... and decided not to bother.


This episode is about what happens when a business has been running long enough that new ideas have to get past everything that came before them. That includes the extra app you added three years ago because Kajabi couldn't do something, the "temporary" Zap that is somehow still running the whole thing, and the process only one person on the team actually understands.


I talk about why "just a quick update" is the kind of task I'm most afraid of, and what it looks like when a project is already underway before anyone notices the problem. I also go through the questions I ask new clients before I touch any design, and a few worth asking yourself before your next idea goes into the too-hard basket.


MENTIONED IN THIS EPISODE:

Work with me (Content Support, Launch Support + Creative Partnership): https://www.emilybankscreative.com/work


đź’¬ Got an automation that's been running for three years and really shouldn't be carrying the whole thing? DM me on Instagram, I'd love to hear about it. You can also send questions and thoughts on the show to emilybankscreative.com/podcast, and I might answer them in a future episode.


đź’– If you know a founder who loves a workaround (or 50), send this episode their way.

🧡 If this one was useful, the nicest thing you can do is send it to a founder friend (or share it in your stories and tag me @emilybankscreative). Ratings and reviews help more people find the show too.

Got a question or a story for a future episode? Send it in at emilybankscreative.com/podcast.


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