Chapter and Verse: The Art of Selling Children's Books

For our season finale, we bring you The Power of BookTok! Recorded live at The Children’s Conference you will hear from Charlotte alongside 3 guests. Author Faridah Àbíké-Íyímídé, TikTok creator Faith Young and campaign manager at Rocket, Georgia Henry. How has TikTok changed the publishing industry? Has it changed the way we buy books and what’s next? For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com 

This week on the podcast, Charlotte speaks to the brilliant and hilarious author Maz Evans! Find out how Maz became an author and debate our topic of the week - how do you make readers laugh when you're not a famous comedian! Also joined by CEO of Rocket, James Erskine. James has been marketing children's books for more than 10 years across all genres, and brings examples and case studies across children's publishing. For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: 
https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com

This week Charlotte is joined by Neurodivergent writer, Elle McNicoll. After completing her Masters dissertation on the lack of Own Voices representation for Neurodivergent children, she grew tired of the lack of inclusivity in the industry, and wrote a book herself and that's where her career began. Also on the podcast, marketeer Ella Chapman who works closely with Elle’s publisher, Knights Of. Some very interesting insight on author marketing and book marketing.For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller:https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com 

This week Charlotte interviews author Anna James, and is joined by Charlotte Halstead from Penguin Random House for our industry insight. We talk all things Middle Grade, a chat about capturing the point of difference, what consumers want and how Instagram users are ‘aging up’. For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com 

Hello and welcome to episode 6 of Chapter and Verse: The Art of Selling Children’s Books. This week Charlotte is joined by New York Times and IndieBound bestselling author of Ace of Spades, Faridah Abike-Iyimide. Faridah talks about bringing her own experiences into her writing, and discusses her journey to becoming a published author.Joined by Jasveen Bansal from Harper Collins and Georgia Henry from Rocket to add the industry perspective, we talk about how to approach pre and post publication activity and more. For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com 

This week on the podcast, author Alice Oseman joins Charlotte to talk about her career so far, what’s important to her as a writer and what’s next! With industry insight from Charlie Morris at Pan Macmillan, we discuss how important YA titles are for readers and what to consider when planning the marketing campaign. There's also so much in this episode on the representation of everyone in titles that educate youth audiences, so it's a must listen! For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com 

Welcome back to a new episode of Chapter & Verse! This week, Charlotte is joined by the brilliant and hilarious Adam Kay. Talking about becoming a children’s author from the world of adult publishing, Adam talks about finding a gap in the market to make medicine entertaining for children. With industry insight from PR expert Simon Armstrong from Penguin Random House, this episode explores the art of writing and selling children’s books. Enjoy the episode! For more information or to get in contact, please follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebooksellerhttps://twitter.com/WeAreRocketHQhttps://www.instagram.com/wearerockethq/Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com Podcast artwork photo credit: Charlie Clift 

A huge hello to both our guests this week, Ingela P Arrhenius and Camilla Reid! Ingela and Camilla are the award-winning team behind the bestselling, Felt Flaps Where's Mr? series. This week we’re talking all things pre-school and connecting books with very young readers. With new title, Peekaboo House out June 3rd 2021, we’re excited to share this episode with you. For more information on the latest release and to read more about their publications with Nosy Crow, visit this link: https://nosycrow.com/product/peekaboo-house/ For more information or to get in contact, follow The Bookseller on Twitter @thebookseller and Rocket on Twitter or Instagram @WeAreRocketHQ!https://twitter.com/thebookseller https://twitter.com/WeAreRocketHQ https://www.instagram.com/wearerockethq/ Produced by youth marketing business Rocket: www.wearerocket.co.ukHosted by Charlotte Eyre, Children’s Editor at The Bookseller: https://twitter.com/CharlotteLEyrehttps://www.thebookseller.com