The Business Builders Show with Marty Wolff
Voice of Customer
In this # 4 of 9 interviews I am doing with Dana A. Oliver he tells me "I'm shocked at the number of companies who have the engineers and product developers create a product and do not do thorough testing with customers or potential customers." Prototyping is critical in the release of a new product. It is also important when planning to relase a new service. TEST customer's reactions to the product or service. Make adjusts in the "feasibility" stage not after releasing. Dana calls this "Build to Learn" Commonsense is not always common practice! Dana's book is "Mantra Design Innovate, Buy, Or Die - Discover the Secrets for Profitable and Lasting Innovation" This series from Dana A Oliver can save you thousands, maybe millions of dollars! Dana was the Senior Director of Research & Development at Medtronic's Surgical Technologies ENT / NT division. and helped them grow that business unit from $100m to $2billion is over fourteen years. My special thanks to the folks at www.kevinsww.com. They are one of America's largest providers of promotional products and uniforms. The Business Builders Show could not deliver this powerful information without their support. Love to hear your comments. Call or text me at 570 815 1626.
Resilience In These Interesting Times
I can't think of two people who are more qualified than my guests to discussresilienceduring these interesting times. Retired Special Forces Sergeant1st Class Greg Stube and John L. Gronski, Major General. U.S. Army (Ret) join me on the Business Builders Show.Listen for words like Resilience, Training, Readiness, Preparedness. During this Covid -19 pandemic, we need true leadership, real inspiration, and insights based on experiences in the military and in life.You can find Greg Stube atgregstube.comand John Gronski atjohngronski.comandleadergrove.com. You can also find both of these fine gentlemen on Linkedin.Share this powerful message with your leadership team in your company, your family members, and on all your socialmedia channels. Real leaders, with REAL lessons.So honored to have Greg and John on our business show! Be sure to subscribe to the Business Builders Show with Marty Wolff on iTunes or your fav app. You can find all our shows and others on our media company site:businessbuildersmedia.com
Kate O'Neill - "Tech Humanist"
Companies like Google, Etsy, Cisco and more look to Kate O'Neill, the "Tech Humanist," for optimism about the role of technology in the world along with a firm reality check. Kate is founder and CEO ofkoinsights.com. Her insights help corporate and cultural leaders rethink how to succeed LONG-Term,by taking a human-centric approach to digital transformation andreadiness for the future.If you are seeing this before April 24, 2020, check out Kate at Speak Aid 2020https://pheedloop.com/speakaid2020/site/Kate O'Neill is very active on Twitter. I follow her closely, I suggest you do the samehttps://twitter.com/kateo. I also highly recommend her bookTech Humanist: How You Can Make Technology Better For Business & Better For Humans.With all the webinars and other productions flooding your emails, this may be the BEST time investment you make at this point in time.Let me know what you think by calling or texting me at 570 815 1626. My email email@example.com. Get all our Business Builders Shows atbusinessbuildersmedia.comThanks for listening!
Look Beyond the Headlights During Challenging Times
John L. Gronski, Major General, U.S.Army (Retired) joins us on the Business Builders Show to discuss authentic leadership in these challenging times. After forty years of militaryexperience, John talks about the book he wrote upon retiring from the military and his leadership development company. So many timely and valuable lessons!Book we discussed isThe Ride of Our Lives: Lessons on Life, Leadership and Love.John's company isleadergrove.com. You can also connect with John Gronski on LinkedInhttps://www.linkedin.com/in/johngronski/You can reach me with your comments and questions via phone or text at 570 815 1626. My email firstname.lastname@example.org. To see more Business Builders Shows and other great podcasts and videos go tobusinessbuildersmedia.comThanks for listening and learning with us.Marty Wolff, Creator and Host of the Business Builders Show and Partner in Business Builders Media