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Bear Hunts, Barbells & Big Pharma Takedowns | Broken Healthcare Podcast #67
š„ Live from Ascend 2025 in Salt Lake City! Host Ray Kober sits down with Trace Voshell of GoGoMeds for a powerful conversation on fitness, discipline, pharmacy disruption, and why fixing healthcare starts with doing the uncomfortable work ā in and out of the gym.
Trace brings his background in college baseball, CrossFit, bowhunting, and pharmaceutical sales to shed light on how GoGoMeds is shaking up the industry with affordable generics, white-labeled pharmacy solutions for DPC clinics, and no-nonsense pricing for employers.
š In this episode:
- Why your primary care doctor might be your best pharmacy partner
- The power of CrossFit mentality in life and business
- How self-funded employers can save thousands without PMPM gimmicks
- The growing DPC movement ā and what it means for real healthcare reform
- A few laughs, lessons in grit, and... Traceās sweet tooth š§
This isnāt just another pharmacy sales pitch ā itās a conversation about leadership, lifestyle, and building a healthcare model that actually works for people.
š¦ Want to save on prescriptions or empower your employees with smarter benefits? Learn more at: https://www.gogomeds.com
š Connect with Trace Voshell on LinkedIn: https://www.linkedin.com/in/trace-voshell
š§ Subscribe to The Broken Healthcare Podcast: https://www.youtube.com/@BrokenHealthcarePodcast
š If this episode made you think ā or made you laugh ā drop a like, comment, and share. Letās fix whatās broken.
#BrokenHealthcare #HealthcareReform #DPC #PBMTransparency #GenericMeds #GoGoMeds #Ascend2025 #RayKober #TraceVoshell #CrossFitMindset #Podcast #HealthTech #DirectPrimaryCare #EmployerBenefits
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85. The Great American Healthcare Heist: With Whistleblower Chris Deacon | Broken Healthcare Podcast #85
01:17:39||Season 1, Ep. 85America doesnāt have a healthcare problem.It has a healthcare business problem ā and weāre all trapped inside it.In this powerful episode of Broken Healthcare, host Ray Kober sits down with Chris Deacon ā attorney, healthcare policy expert, former Director of State Health Benefits for New Jersey, and author of The Great American Healthcare Heist ā to expose how Americaās healthcare system became a $5 trillion machine that patients, employers, and taxpayers canāt escape.Chris isnāt a theorist.She ran healthcare for nearly 800,000 lives and managed a $6ā7 billion annual healthcare budget inside government.What she discovered changed everything.In this episode, youāll learn:- Why Americans are paying $17,000ā$50,000 per family per year and still canāt afford care- How insurers, PBMs, and hospitals operate as vertically integrated monopolies- Why ānonprofitā hospitals behave like Wall Street corporations ā without paying taxes- How consolidation destroyed community hospitals and accountability- Why politicians of both parties are trapped by lobbying and reelection incentives- How young government staffers are āeducatedā by industry lobbyists- Why $1.5 BILLION in savings was realistically achievable ā without cutting benefits- How employers blindly write healthcare checks theyād never approve anywhere else- Why Americans are handed a $50,000 system with no instruction manual- How the healthcare system itself can become dangerous if navigated incorrectlyChris delivers one of the most important analogies in healthcare today:āWe hand people a $50,000 Volvo and say āgood luckā ā no driving lessons, no instruction manual ā and then blame them when it goes wrong.āThis conversation isnāt partisan.Itās not theoretical.And itās not about selling you anything.Itās about education, accountability, and taking control of a system that quietly drains families, employers, and communities.If youāve ever:1- Been afraid to seek care because of cost2- Opened a medical bill and thought āthis canāt be realā3- Managed employee benefits and felt completely boxed in4 - Wondered why healthcare feels impossible to fixThis episode will change how you see everything.Watch. Share. And start asking better questions.ABOUT CHRIS DEACONChris Deacon is an attorney, healthcare policy expert, former Director of State Health Benefits for New Jersey, national speaker, whistleblower, and featured voice in the documentary Itās Not Personal, Itās Just Healthcare. She oversaw healthcare for nearly 800,000 public employees and dependents and managed one of the largest state healthcare budgets in the country.She now focuses on education, policy consulting, and public advocacy to help employers, policymakers, and the public understand how the system actually works ā and how it can be improved.PURCHASE HER BOOKThe Great American Healthcare Heist by Chris DeaconAvailable at:AmazonMajor online book retailersIndependent bookstores (by request)(Search: The Great American Healthcare Heist ā Chris Deacon)HOW TO CONTACT CHRIS DEACONLinkedIn: https://www.linkedin.com/in/cdeaconc/Active on LinkedIn with regular healthcare insights and commentaryLong-form writing available via Substack: https://substack.com/@chrisdeaconahealthcareheistOpen to messages, dialogue, and education-focused engagementSUPPORT THE SHOWIf this episode resonated:Like the videoSubscribe to Broken HealthcareShare with someone whoās tired of the status quoHealthcare doesnāt change without informed pressure ā and that starts here.
84. $50 Healthcare? How River Health Is Rewriting the Rules | Broken Healthcare Podcast #84
01:02:36||Season 1, Ep. 84Broken healthcare is failing millions of Americans ā especially hourly and frontline workers.In this episode of the Broken Healthcare Podcast, host Ray Kober sits down in-studio with Lexie Leitner, PA-C, Vice President of Clinical Operations at River Health, to unpack why the traditional U.S. healthcare system no longer works ā and what it will take to fix it.Lexie shares her journey from family medicine to healthcare innovation, and explains how River Health is rethinking access, affordability, and care delivery for workers who are often left behind by employer-sponsored insurance.One of the most powerful parts of River Healthās model? Mental health is treated as essential care ā not an add-on. Members receive unlimited virtual therapy plus free access to the Calm app, helping address anxiety, burnout, depression, and everyday stress without barriers, copays, or long wait times.In this episode, we cover:Why high-deductible health plans leave Americans functionally uninsuredHow hourly workers fall through the cracks of traditional healthcareThe real reason healthcare costs keep rising (and who actually pays)How River Health delivers unlimited virtual primary care, labs, prescriptions, imaging, and urgent care access for a flat monthly costWhy unlimited teletherapy and Calm access are critical in todayās mental health crisisHow employers can support workforce health without $40,000 insurance plansThe difference between insurance and actual access to careHow healthcare became so complex ā and what simplicity looks like againIf youāre an employer, HR leader, healthcare professional, or someone frustrated with the cost and confusion of U.S. healthcare, this conversation will challenge how you think about coverage, value, and care.š§ Subscribe to Broken Healthcare for real conversations about whatās broken ā and what can actually fix it.
83. Burned Out, Broken, and Fed Up - A Doctor Exposes Whatās Wrong | Broken Healthcare Podcast #83
01:46:46||Season 1, Ep. 83The U.S. healthcare system is broken ā and doctors are burning out just as fast as patients.In this powerful in-studio episode of the Broken Healthcare Podcast, host Ray Kober sits down with Dr. Dana Mincer, a board-certified osteopathic physician and Direct Primary Care (DPC) doctor, to expose whatās really happening behind the scenes of American healthcare.Dr. Mincer shares her raw, unfiltered journey ā from medical training and provider burnout to mental health struggles, patient advocacy, and ultimately walking away from the insurance-driven system to build a direct primary care practice centered on time, transparency, and human connection.In this episode, we cover:- Why traditional insurance-based healthcare is failing both patients and doctors- What Direct Primary Care (DPC) actually is ā and why it works- The healthcare insurance cartel, price opacity, and hospital consolidation- Doctor burnout, moral injury, and why so many physicians want out- Mental health, ADHD, anxiety, and the limits of medication-only care- Why relationship-based medicine leads to better outcomes and lower costs- How free-market healthcare models are restoring trust and autonomyThis conversation is a must-watch for patients, employers, physicians, and anyone who knows the system feels wrong but hasnāt been able to put it into words.šļø If you care about:ā Broken healthcareā Direct primary careā Medical burnoutā Mental health reformā Free-market healthcare solutionsā this episode is for you.š Subscribe for more conversations on fixing the U.S. healthcare system from the inside out.š Like & comment to help this message reach more people who need to hear it.
82. From Basketball to Medicine: Inside Direct Primary Care | Broken Healthcare Podcast #82
01:21:15||Season 1, Ep. 82America doesnāt have a healthcare system ā it has a sick care system.In this powerful episode of the Broken Healthcare Podcast, host Ray Kober sits down with Dr. Kyle Rickner, a pioneer of the Direct Primary Care (DPC) movement and co-founder of Primary Health Partners, to expose why U.S. healthcare is failing patients and doctors ā and what it will take to fix it.Dr. Rickner shares his journey from being an employed physician inside a hospital system to breaking free and helping build a multi-state Direct Primary Care network that puts doctors and patients back in control.If youāve ever wondered:Why healthcare costs keep explodingWhy doctors are burned out and leaving medicineWhy insurance dominates every medical decisionHow Direct Primary Care actually worksHow employers can slash healthcare costs without sacrificing careThis episode will change how you think about healthcare forever.What Youāll Learn in This Episode:Why insurance and hospital systems broke healthcareHow Direct Primary Care eliminates middlemenWhy doctors have lost autonomy ā and how DPC restores itThe truth about cash-pay healthcare and transparent pricingHow employers are quietly escaping traditional insuranceWhy prevention actually works when doctors have timeWhat it takes to scale DPC nationallyWhy this fight is about saving doctorsā lives, not just moneyWhat Is Direct Primary Care?Direct Primary Care (DPC) is a membership-based healthcare model where patients pay a flat monthly fee for unlimited access to their doctor ā no insurance billing, no copays, no rushed visits.Patients get:ā Longer appointmentsā Same-day or next-day accessā Direct communication with their doctorā Transparent pricingā Better outcomes at lower costDoctors get:ā Autonomyā Time with patientsā Freedom from insurance bureaucracyā A sustainable careerš Subscribe for More Conversations That Expose Broken HealthcareIf youāre tired of confusing bills, rushed visits, and a system that puts profits over people ā subscribe to Broken Healthcare for real conversations with doctors, employers, and innovators rebuilding healthcare from the ground up.š Likeš¬ Commentš Subscribe
81. Why is Healthcare Broken? How to Beat Healthcare Waste & Abuse | Broken Healthcare Podcast #81
01:28:37||Season 1, Ep. 81On this episode of Broken Healthcare, host Ray Kober sits down with Karen Van Caulil, President & CEO of the Florida Alliance for Healthcare Value ā one of the nationās most respected employer coalitions driving real healthcare reform.Karen shares insider-level insights from 14+ years of working with public and private employers to reduce costs, improve quality, and fight back against the entrenched interests that keep U.S. healthcare expensive, confusing, and opaque.What We Cover in This Episode:- Why U.S. healthcare remains broken ā and what employers can realistically do about it- The truth about PBMs, 340B, and the lack of price transparency- Why employers still struggle to obtain their own claims data (despite the law)- How the Consolidated Appropriations Act (CAA) changes employer fiduciary responsibility- How business coalitions (like the Florida Alliance) are reshaping healthcare markets- Real-world examples: Rosen Hotels, MarineMax, and employers who cracked the code- The role of brokers ā and how misaligned incentives block meaningful change- What policymakers get wrong ā and why employer voices matter more than ever- Practical steps employers can take right now to protect their plan, members, and dollarsIf youāve ever wondered how employers can fight back against waste, fraud, and abuse in a $5 trillion system ā this is the episode you need.About Karen Van Caulil: Karen leads the Florida Alliance for Healthcare Value, representing 80+ employers across the state and nationally. With a deep background in health policy, administration, and clinical planning, she is one of the leading voices advocating for employer-led healthcare reform, transparency, and accountability.Connect with Karen: https://flhealthvalue.org/https://www.linkedin.com/in/karenvancaulilphd/Subscribe for more conversations with the leaders fixing U.S. healthcare from the inside out.
80. From NFL Cheerleader to the ER: Vaccines, Informed Consent & FDA | Broken Healthcare Podcast #80
02:16:43||Season 1, Ep. 80Tiffany Ryder walked into the studio like she walks through life ā calm, confident, and not here for anybodyās nonsense. A former NFL cheerleader turned physician assistant, Tiffany has seen the best and worst of Americaās healthcare system, and this episode hits on everything people wish they could ask their doctors but never do.Tiffany grew up in rural Louisiana with almost no access to care. Later she found herself working with wounded veterans at Walter Reed, studying medicine in Germany, and eventually serving on the front lines of emergency medicine ā right through COVID.In this conversation, we get into:⢠why so many patients get bad advice⢠the stuff youāre not told about vaccines, Tylenol, metabolic health & chronic disease⢠what really happens behind the scenes in emergency rooms⢠how she reversed prediabetes and PCOS with lifestyle changes her doctor never mentioned⢠why she believes you are the only true advocate for your health⢠how politics has hijacked medicine ā and the cost of staying silent⢠what she learned treating wounded service members⢠the culture of ādiagnose & prescribeā that keeps people sick⢠her transition from NFL cheerleader to PA⢠and what sheās working on through her Substack, Signal and NoiseTiffany keeps it real. She doesnāt sugar-coat and sheās doing something incredibly rare in this space:Sheās using her press access to cover FDA and HHS to actually ask the questions most people are afraid to touch.This episode is packed with perspective, data, lived experience, and a level of honesty thatās rare in healthcare conversations. If you care about your health, your kids, or the future of medical transparency, this oneās worth every minute.Subscribe to Signal and Noise on Substack: https://signalandnoise.online/p/welcome-to-signal-and-noise-c79 Connect with Tiffany on LinkedIn: https://www.linkedin.com/in/tiffanyryder/If you want Tiffany to cover a topic, sheās an open book ā just send her a message.Drop a comment with your thoughts, your story, or your biggest takeaway from Tiffanyās journey.
79. Wall Street Truths & Healthcare Lies: Fixing a Broken System | Broken Healthcare Podcast #79
01:42:32||Season 1, Ep. 79What does Wall Street have in common with Americaās broken healthcare system?In this powerful in-studio conversation, host Ray Kober sits down with Barbara Delaney, a trailblazing financial leader whoās been shaping the retirement and fiduciary landscape since 1981.Barbara shares her incredible journeyāfrom being the only woman in her Wall Street training class at EF Hutton, to transforming the retirement industry, to exposing the hidden parallels between finance and healthcare.They dive deep into:The fiduciary crisis in both finance and healthcareHow ERISA laws tie Wall Street and health benefits togetherWhy employers are unknowingly running āmini healthcare companiesāLessons learned from the 2008 crash and how they apply to todayās healthcare costsHow transparency, accountability, and fiduciary duty could finally fix whatās brokenIf you care about money, healthcare, or the future of fiduciary responsibility, this episode is a must-watch.š§ Listen now and join the movement to fix the system.š Subscribe for more episodes of Broken Healthcare with Ray Kober.#BrokenHealthcare #BarbaraDelaney #FiduciaryDuty #WallStreet #HealthcareReform #FinancePodcast #ERISA #RayKober
78. From the dojo to the battlefield to the operating room: a true hero | Broken Healthcare Pocast #78
02:53:18||Season 1, Ep. 78From the dojo to the battlefield to the operating room ā this is the story of a real-life warrior healer.In this episode of Broken Healthcare, host Ray Kober sits down with Dr. Demetrio Aguila ā a plastic and nerve surgeon, U.S. Air Force veteran, and lifelong martial artist on a mission to fix Americaās broken healthcare system.š„ Martial Arts. He earned his first black belt at 13, mastered Aikido, and became a 4th-degree black belt in Tang Soo Do. The discipline, focus, and humility he learned on the mat shaped the surgeon he became.āļø The Air Force. As a combat surgeon in Afghanistan, Dr. Aguila performed life-saving operations under fire ā and saw firsthand the cost of pain, trauma, and courage.𩺠The Surgeon. Back home, heās changing lives through nerve surgery and pain elimination, helping patients walk again, smile again, and live again ā often after decades of suffering.š The Mission. Through Healing Hands of America and Operation Warriorās Hope, Dr. Aguila and his team provide affordable, debt-free surgeries ā including free care for Purple Heart veterans whoāve been told ānothing more can be done.āā” In this episode:⢠How martial arts discipline shaped his surgical precision⢠Lessons from Afghanistan and the battlefield of modern medicine⢠The truth about Tylenol, data, and dangerous misinformation⢠Why faith and focus belong in healthcare⢠How free-market medicine is restoring hope to patients nationwideš” About Dr. Aguila:Dr. Demetrio Aguila is a board-certified plastic and peripheral nerve surgeon, founder of Total Pain Solutions and Healing Hands of America, and a 4th-degree Tang Soo Do black belt. His work merges science, soul, and service to bring healing back to healthcare.š£ļø Join the Movement:Comment, share, and subscribe if you believe healthcare can be human again.#BrokenHealthcare #DrDemetrioAguila #MartialArts #AirForceVeteran #PainManagement #NerveSurgery #HealingHandsOfAmerica #OperationWarriorsHope #FaithInMedicine #HealthcareReform #PurpleHeartVeterans #TangSooDo
77. Theyāre Fixing Skin Cancer with a Smartphone: CheckMySpot | Broken Healthcare Podcast #77
01:30:54||Season 1, Ep. 77This dermatologist just changed cancer detection forever.In this powerful episode of Broken Healthcare, host Ray Kober sits down in studio with husband-and-wife innovators Dr. Mike and Elizabeth Webb, the creators of CheckMySpot ā a revolutionary app that lets anyone screen potential skin cancers from their phone.Dr. Webb, a board-certified dermatologist and Mohs surgeon, shares his 30-year journey in medicine, from tackling advanced skin cancer cases to developing a simple, life-saving technology. Elizabeth reveals how a small-town problem inspired a nationwide solution ā helping people get faster access to care when it matters most.Together, they unpack:ā Why early detection means a 99% survival rate for melanomaā How the broken healthcare system delays life-saving diagnosesā The science and myth of sun exposure and sunscreen safetyā What āappraisal delayā is ā and how it costs livesā How Check My Spot eliminates wait times and saves employers moneyā Why validation from the Validation Institute proves this app worksWhether youāre a patient, healthcare leader, or benefits advisor ā this episode will open your eyes to whatās truly possible when innovation meets compassion.š§ Key Takeaways:- 1 in 5 people will develop non-melanoma skin cancer.- Early detection = 99% cure rate; late detection can drop survival below 40%.- Access to care is one of the biggest failures in modern healthcare.- Check My Spot empowers users to get fast, expert triage for suspicious moles.- Validation Institute confirmed the appās clinical and financial impact.- The Webbsā goal: democratize dermatology and save lives through technology.š± Connect & Learn More:š Download the app: CheckMySpotš¼ https://www.checkmyspot.com/how-it-works