Share

cover art for Michael Grubbs (Wakey Wakey): One Tree Hill, Music Placements & Collaboration

Bridge The Atlantic

Michael Grubbs (Wakey Wakey): One Tree Hill, Music Placements & Collaboration

Joining us this week out of Brooklyn, New York is Michael Grubbs of Wakey Wakey. Michael is also known as “Grubbs” from One Tree Hill, where Wakey Wakey’s music was featured. The band’s 2010 album Almost Everything I Wish I Said The Last Time I Saw You hit #1 on the Billboard Heatseeker’s Chart, and they’ve released 2 more successful albums since then. The band has a dedicated fanbase - and this is shown through their “Salvation” album exceeding their crowdfunding goal by 141% and the numerous tattoos fans have of Wakey Wakey lyrics. Their latest album, “Overreactivist” is out now, and in this interview we hear more about Michael's career, music placements, collaboration and the importance of community within Wakey Wakey's fanbase. Highlights: - Michael shares how he was ready to quit his career right before his music got placed in One Tree Hill - We hear how Wakey Wakey got placed in One Tree Hill - and it’s all about being in the right place at the right time! - “It’s a matter of persistence and putting yourself in public situations where things could happen” - Michael Grubbs - Michael shares how he has mixed feelings about crowdfunding, despite running a successful campaign - “Wakey Wakey has always been the kind of band that means a lot to a small group of people” - Michael Grubbs - We hear how Michael thinks it’s important to cultivate a strong sense of community as a band - Michael shares why he’s releasing a series of cover collaborations with other artists - “Music is a weird career - we all love each other, but there’s a competitive side” - Michael Grubbs - “I know too many talented people that I want to hang out with - why not make something beautiful while doing that?” - Michael Grubbs - Ross includes a duplicate question in 20 Questions and it throws things into chaos - “Being a musician is about creating something in the world that doesn’t already exist” - Michael Grubbs - “I was discovered after being at a bar for 10 years, after playing piano for 20 years” - Michael Grubbs - “When I try to write music for film or TV, it’s bad - but when I write one that is honest, it gets placed” - Michael Grubbs Advice: - If you’re stagnant in your career, ask yourself if you love the art you are making - If you love the music you’re making, you have to keep making it - Music gets placed in film or TV because it’s specific and encapsulates a feeling - Your music career is a marathon, not a sprint - You see the same people on the way down that you see on the way up, so treat people well - Be present in the moment Guest Links: - Website: http://www.wakeywakeymusic.com/ - Facebook: /wakeywakeyband - Twitter: @wakeywakey - Instagram: @wakeywakeymusic Sponsors: - Chris Keaton @ Chris Keaton Presents - Christine Infanger @ Thirty Roses - Music Entrepreneur HQ - Music Launch Hub - Buck Naked Soap Company --- For more episodes, visit http://bridge-the-atlantic.com Follow us on Twitter: http://twitter.com/bridge_atlantic Subscribe on iTunes: http://bridge-the-atlantic.com/itunes Support us on Patreon: http://patreon.com/bridgetheatlantic

More episodes

View all episodes

  • Digital Detox: A Guide to Unplugging & Social Media Breaks | B-Sides

    10:24
    In this episode we talk about the importance of taking a break from social media and doing a digital detox, as a musician. A few of the topics we discuss include:The pros and cons of social mediaExamples of reasons you might take a break from social mediaHow to keep social media manageableAvoiding outrage cultureSponsors:Social SurgeElectric Kiwi
  • Are Singles the New Album? | B-Sides

    10:14
    In this episode, we ask the question - what matters more in today's music industry: quality or quantity? A few of the things we discuss include:The strategy of releasing singles rather than albums (especially when it comes to the Spotify algorithms)Whether focusing on quantity means that the quality suffersThe benefits of releasing cover songsSponsors:Social SurgeElectric Kiwi
  • Livestreaming 101: Connecting with Your Audience Online | B-Sides

    09:49
    In recent years, live streaming has grown in popularity as it allows artists to perform and connect with a worldwide audience. And with the current pandemic enforcing social distancing and quarantines all over the world, it's one of the few ways artists can currently perform for an audience.In this episode we talk about the benefits of live streaming, how to get started, promote, and monetize your streams.Sponsors:Social SurgeElectric Kiwi
  • Album Artwork: Does It Still Matter? | B-Sides

    09:59
    In this episode we're talking about album artwork, and whether it matters in the streaming age. We cover how album artwork plays a role when it comes to streaming; the resurgence of vinyl and the impact this has on the album artwork; and how to approach album artwork to cover all bases.Sponsors:Social SurgeElectric Kiwi
  • How to Regain the Trust of Your Fans After a Scandal | B-Sides

    10:01
    In this B-SIDES episode we're talking about the fallout from the downfall of Pledge Music, and what musicians can do next. Our discussion includes:How this has affected artistsHow this has affected fans who have contributed to campaignsWays that artists can help to rebuild trust with their audienceOther crowdfunding options for the futureSponsors:Social SurgeElectric Kiwi
  • Coronavirus: A Guide to Succeeding in the New Music Industry | B-Sides

    10:07
    It's hard to escape the fact that we're currently living in a pandemic. And we know that many musicians are unsure of what to do in these times. In this episode we discuss:How the coronavirus pandemic has affected musicians and everyone else who works in the music industryWhat musicians can do to stay productiveWhy self care is so importantThe role livestreaming can play in staying engaged with your audienceThe importance of entertainment at a time like thisSponsors:Social SurgeElectric Kiwi
  • Avoiding Burnout in the Music Industry | B-Sides

    11:34
    We’re back, baby! In this B-Sides episode, we talk about why we took a break, what burnout is, and how to avoid it, particularly when it comes to working in the music industry.Sponsors:Social Surge
  • Musicians: Should You Quit Your Day Job? | B-Sides

    10:08
    In this B-SIDES episode, we talk about balancing your passion with a paycheque and when it might be time to quit your day job. We look at the pros and cons, and also how to decide when it’s time to take the leap into music full time.
  • Does Your Band Need an Online Store? | B-Sides

    09:54
    In this B-SIDES episode we're looking at the options available for selling music and merch online, and whether you should have a store on your website.--Sponsors:Social Surge