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Bridge The Atlantic

Angela Mastrogiacomo: Music PR & Balanced Breakfast

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Music publicist and blogger Angela Mastrogiacomo joins us on the show this week. Angela is the owner of Muddy Paw PR and Infectious Magazine and has worked with a wide range of musicians. Angela also started Balanced Breakfast in Toronto - a weekly meetup which encourages artists to networking by eating breakfast together, and is currently launching more of these groups across the US and Canada. In this episodes, we talk about the role of a music publicist, press releases and the importance of building relationships in the music business. Highlights: - Marcio is a seasoned pro at episode introductions - Angela’s dog is her best friend and she is totally ok with that - We hear why Angela launched her PR company, Muddy Paw PR - We discuss some of the bad press releases we’ve received - Angela tells us about Balanced Breakfast and why musicians should attend - Marcio hasn’t attended Balanced Breakfast in a while, and Angela says he is dead to her - We discuss the importance of networking and how it’s not always instant - sometimes the connections you make will come back weeks or months later - We need a new term for networking - any ideas? - We talk about the importance of working with a team that you like - it’s about relationships! - Angela tells us how many bands/artists have unrealistic expectations from their publicist - Angela’s dog Sawyer wants to have his say - We discuss how an artist’s personality can make us love their music even more - Angela shares her love for our past guest, Charlotte Eriksson - If anyone knows of a yoga class that won’t make Angela feel like she’s joining a cult, get in touch - Ross names a Celine Dion song based on the music video (and he isn’t even that big a fan) - This interview has been very pleasurable for everyone involved More: - Full show notes at http://bridge-the-atlantic.com/043 - Follow us on Twitter: @bridge_atlantic

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