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67. S3E67: Uncut Series: BTS of a Mentee Coaching Call with Jayd
01:10:12||Season 3, Ep. 67I wanted to pull back the curtains and show you exactly how I coach my mentees on building their businesses. This is the raw, uncut audio from our July coaching call where we talk about real numbers, real problems, and what I'm actually doing when business gets slow.Summer's been brutally slow for me. Like, first-year-of-business slow. So I'm walking my mentees through exactly what I'm doing behind the scenes to turn things around.What we cover:Why "lifetime support" from trainers is usually BSMy slow season playbook: Google ads, SEO, and networking with medical officesReal case studies from my studio (including the donut scar client)How to approach plastic surgeons without being another annoying salespersonThis episode is me being completely transparent about what's working, what's not, and how I navigate the ups and downs of owning a paramedical tattoo business. Interested in our training program? Our 5-day certification includes monthly coaching calls because your education doesn't stop after you get certified. That's just the beginning. Apply here: https://app.studioconceal.com/career-breakthrough-call - $75 gets you an assessment and a private call with me to see if we're a good fit.Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Expert Paramedical Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say yes to building a life on your terms.
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66. S3EP66: Increase Sales Conversions without Discounting Services with Kandis James
59:52||Season 3, Ep. 66Podcast Title:S3EP66: Increase Sales Conversions without Discounting Services with Kandis JamesEpisode Summary:In this episode, Jayd sits down with sales expert Kandis James for a candid conversation on how to sell with compassion—without feeling awkward or pushy. You’ll hear real-world strategies, subtle mindset shifts, and practical tools that help you turn conversations into conversions while keeping your integrity and high value services intact.Whether you're just starting out or want to increase bookings, this episode offers clarity on what makes sales effective, ethical, and authentic.Key Topics Covered:• Why selling is about the outcome, not you• Detaching emotionally from objections• Understanding value-based pricing• Sales vs. marketing problems• Pre-call and post-call mindset shifts• Introvert-friendly strategies for consults• Subconscious language that builds trust🎁 Free Gift from Kandis:Unlock Your $ales Potential – FREE Mini Course ($444 Value) https://www.kandisjames.com/offers/ZDbn27Cj?coupon_code=DISRUPT🚀 Want to Go Deeper?Join the Scaling $ales Formula Program https://www.kandisjames.com/scaling-sales-formula📲 Connect with Kandis:Instagram: @kandisjames.kjWebsite: kandisjames.comStudio Conceal | Paramedical Tattoo Business TrainingHelping artists build profitable careers with purpose.• Free Licensing Guide: https://app.studioconceal.com/free-state-tattoo-guide• Career Call ($75): https://app.studioconceal.com/career-breakthrough-call• 1:1 Business Coaching: https://app.studioconceal.com/business-coaching-call• Before & Afters: https://studioconceal.com/before-and-afters/• Book Jayd to Speak: https://app.studioconceal.com/speaker-sheet• More Episodes: https://app.studioconceal.com/podcastConnect with us:Instagram: https://www.instagram.com/studioconcealTikTok: https://www.tiktok.com/discover/jayd-hernandezWebsite: https://studioconceal.comGoogle Reviews: https://g.co/kgs/r9XQstk
65. S3EP65: Follow Up: Practical Sales Strategies & Mindset Shifts
39:05||Season 3, Ep. 65You guys were so sweet sending me messages after the last episode on sales! Since there was so much to cover, I wanted to follow up with the practical stuff - the actual questions and mindset shifts that completely changed my business.In this follow-up episode, I'm sharing:Why tracking your closing rate is non-negotiable (and how I do it)The exact questions I ask that get clients opening up about their deeper strugglesThe reason why people buy from their subconsciousHow to handle the "this is too expensive" objection with confidencePlus, I'm breaking down the difference between selling the service versus selling the experience (hint: one feels like blah, the other feels alive).Listen now and let me know what resonates!Sales Coaches I’m Binging and Recommend:Chris RigoudisInstagram: @thechrisrigoudisYouTube: The Chris RigoudisShelby HaasInstagram: @shelby.sappKandis James Instagram: @kandisjames.kjWebsite: https://www.kandisjames.com/Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say Yes to building a life on your terms.____________________________________________________________________________Studio Conceal specializes in paramedical tattooing and training. We believe every woman should have complete agency over her body. To feel deeply in tune with what brings her pleasure, what makes her feel powerful, what makes her feel alive.And that kind of freedom isn’t something you wait for. It’s something you decide.Book a $75 Career Breakthrough Call- A personalized de-risk assessment before switching careers!https://www.jaydhernandez.com/offers/umNGts65/checkout For Artists: 1:1 Biz Coaching $500- Book dream clients and make sales every day!https://www.jaydhernandez.com/offers/Js836tJ6/checkoutFor more info:https://studioconceal.comFor speaking engagements:https://www.jaydhernandez.comView before/after transformations here:https://studioconceal.com/before-and-afters/
64. S3EP64: My #1 Secret to Booking Clients
36:59||Season 3, Ep. 64I recently had an amazing consultation day—my schedule was full with zero no-shows, and I closed nearly 90% of my appointments. In this episode, I break down how learning this one thing: selling, completely transformed my business.What I Share Today:Consultation Wins: How using a sales script helped me boost my booking rate to 40%, even when I was a brand new artist with zero experience and zero portfolioOwning My Greatness: Harder than it sounds, owning our greatness is the key to connecting deeply with our clientsChanging Lives: How sales is about creating a genuine space where clients feel understood and excited to invest in themselves and finally make changeIf you’re finding it tough to book clients or feel stuck in your business, this episode is for you. I’m here to show you that selling is a powerful tool that can help you grow your business—and it can be done with compassion and authenticity.Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say Yes to building a life on your terms. ____________________________________________________________________________Studio Conceal specializes in paramedical tattooing and training. We believe every woman should have complete agency over her body. To feel deeply in tune with what brings her pleasure, what makes her feel powerful, what makes her feel alive.And that kind of freedom isn’t something you wait for. It’s something you decide.Book a $75 Career Breakthrough Call- A personalized de-risk assessment before switching careers!https://www.jaydhernandez.com/offers/umNGts65/checkout For Artists: 1:1 Biz Coaching $500- Book dream clients and make sales every day!https://www.jaydhernandez.com/offers/Js836tJ6/checkout For more info:https://studioconceal.com For speaking engagements:https://www.jaydhernandez.com View before/after transformations here:https://studioconceal.com/before-and-afters/ Listen to our "Beauty Disruptors" Podcast for Beauty Professionals: https://beautydisruptorspodcast.com/
63. S3E63: Uncut Series: BTS Take 1
38:19||Season 3, Ep. 63In this raw, unfiltered episode, I'm sharing what it's actually like building and running a six-figure paramedical tattoo business- from client no-shows to working with breast cancer survivors, and even getting fired by my accounting firm (yep, that happened!).I'm pulling back the curtain on:How working less actually made me more profitableThe truth about what happens in the treatment roomReal stories that never make it to InstagramThe mindset shifts that changed everythingThis new series is all about giving you the unfiltered truth about building a successful business while staying true to yourself. No fluff, no perfectionism - just real talk about what it takes.Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say Yes to building a life on your terms. ____________________________________________________________________________Studio Conceal specializes in paramedical tattooing and training. We believe every woman should have complete agency over her body. To feel deeply in tune with what brings her pleasure, what makes her feel powerful, what makes her feel alive.And that kind of freedom isn’t something you wait for. It’s something you decide.Book a $75 Career Breakthrough Call- A personalized de-risk assessment before switching careers!https://www.jaydhernandez.com/offers/umNGts65/checkout For Artists: 1:1 Biz Coaching $500- Book dream clients and make sales every day!https://www.jaydhernandez.com/offers/Js836tJ6/checkout For more info:https://studioconceal.com For speaking engagements:https://www.jaydhernandez.com View before/after transformations here:https://studioconceal.com/before-and-afters/ Listen to our "Beauty Disruptors" Podcast for Beauty Professionals: https://beautydisruptorspodcast.com/
62. S3E62: Welcome to Beauty Disruptors!
08:37||Season 3, Ep. 62I took a pause, followed my intuition, and let this podcast evolve into what it needed to become. In this episode, I'm sharing why Beauty Expanded transformed into Beauty Disruptors, and what this means for all of us forging our own paths in the beauty industry.What I'm opening up about:The truth behind taking a pauseWhere we're headed (and why I'm so excited)What it means to truly own your greatnessIf you're ready to break some rules and create success on your terms, you're in the right place! Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Disruptors podcast, where she empowers women to have full agency over how they work, when they work, and why they work through the art of paramedical tattooing—not just as a skill, but as a calling. This is an invitation to say Yes to building a life on your terms. ____________________________________________________________________________Studio Conceal specializes in paramedical tattooing and training. We believe every woman should have complete agency over her body. To feel deeply in tune with what brings her pleasure, what makes her feel powerful, what makes her feel alive.And that kind of freedom isn’t something you wait for. It’s something you decide.Book a $75 Career Breakthrough Call- A personalized de-risk assessment before switching careers!https://www.jaydhernandez.com/offers/umNGts65/checkout For Artists: 1:1 Biz Coaching $500- Book dream clients and make sales every day!https://www.jaydhernandez.com/offers/Js836tJ6/checkout For more info:https://studioconceal.com For speaking engagements:https://www.jaydhernandez.com View before/after transformations here:https://studioconceal.com/before-and-afters/ Listen to our "Beauty Disruptors" Podcast for Beauty Professionals: https://beautydisruptorspodcast.com/
61. S2EP61: Beyond Bedside: Reinventing Careers for Burnt Out Nurses with Career Transition Mentor, Dr. Sharee Squires
57:08||Season 2, Ep. 61Meet Dr. Sharee Squires—a career transition mentor with 25 years of nursing experience, including 18 years at the bedside. Dr. Sharee knows firsthand what it’s like to feel stuck in a career that no longer fits and the challenges that come with stepping away from a role that feels like part of your identity. Now, she’s dedicated to helping other nurses and women over 45 navigate their own career transitions. We talk about everything from the stages of burnout to facing fears around change, and Dr. Sharee shares her insights on finding new paths in life without leaving behind who you are.Key Takeaways:Burnout Basics: How to tell if you’re “slightly toasted” or full-on “charcoal” (her words!), and what each stage means.Fears of Letting Go: Dr. Sharee breaks down the most common worries she sees—like losing touch with your nursing skills or starting over in something totally new.Finding Your Next Career: Real stories of nurses who’ve made big changes, moving into everything from healthcare IT to law and even creative fields.This episode is a reminder that it’s okay to want something new. If you’re at a crossroads or feeling “slightly toasted” in your career, Dr. Sharee’s advice will help you take the next step, no matter where you’re starting from.Follow Dr. Sharee:Instagram: @DrShareeSquiresFacebook: Dr. Sharee Squires Career Transition CoachWebsite: drsharee.netUnstoppable Career Transition Program: If you’re ready to make a career change and want support to make the leap in the next 90 days, reach out to Dr. Sharee. Her proven roadmap can guide you toward a new career path that’s both meaningful and manageable.𝐃𝐨𝐨𝐫𝐬 𝐎𝐩𝐞𝐧! 𝐒𝐮𝐩𝐞𝐫 𝐒𝐞𝐱𝐲 𝐀𝐰𝐞𝐬𝐨𝐦𝐞 𝟑𝐃 𝐍𝐢𝐩𝐩𝐥𝐞 𝐃𝐫𝐚𝐰𝐢𝐧𝐠 𝐂𝐥𝐚𝐬𝐬Join here: https://www.jaydhernandez.com/super-sexy-awesome-3dnipple-drawing-class Have a question for me? Someone you want to recommend on our show?Leave me a voice note: https://www.speakpipe.com/BeautyExpanded Jayd Hernandez is a Camouflage Tattoo Artist, Educator of Studio Conceal and the Host of the Beauty Expanded podcast, where she shares her insights and expertise on mindset shifts for beauty professionals. Through her podcast, she hopes to challenge limiting beliefs and norms of "hustle culture" so that you can pursue dreams and goals in a healthier, more meaningful way.