Beauty Aside

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What I Wish I Knew Before Starting my Beauty Brand

Season 3, Ep. 2

Today I’m going to share with you the 3 things I wish I’d known before I got started building my beauty brand and business. While I specifically talk about me creating my beauty brand in this episode, these business tips can be applied to any business!


When you’re first starting out it’s a lonely world. You can feel lost, and as much research as you do at the computer, there are just some things you can truly only learn through experience and with customer feedback. 


When we first opened our brick and mortar together, I’d been a freelance makeup artist for many years and an esthetician, so I felt that starting my own beauty line was a natural fit. I thought I knew what I wanted. The truth was, as much as I knew the vision and integrity of products I wanted to subscribe to, there were other factors that held me from reaching my fullest potential right away. Those things are what I’m going to share with you today, in hopes that you can move forward with your business goals and avoid making the same mistakes I did - because everyone makes mistakes, they just don’t like to share them. But I believe that’s how we learn, so that’s how I roll!


Hindsight is always 2020!

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