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cover art for 90. How you create a positive commercial team culture - Johan Jarskog (NEXT)

B2B SaaS CEOs

90. How you create a positive commercial team culture - Johan Jarskog (NEXT)

The most important thing connected to a successful Go-to-Market strategy, how you cultivate a positive commercial team culture!


Listen to Johan Jarskog - CEO at NEXT - in B2B SaaS CEOs.


We talk about creating a positive commercial team culture, why 50% inbound and 50% outbound is a great mix, what's the most important things in a great sales process, and much more.


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Timeline:

1:15 - Who is Johan Jarskog?

2:15 - NEXT's elevator pitch

3:50 - The core of a great GTM-strategy: Cultivating a positive commercial team culture

12:10 - NEXT's best marketing channels

14:00 - The most important things in a great sales process

19:00 - The best way to do outreach to Johan.

20:30 - External question from Anna Borgslycka from Rekryteringsmässan Online:"In a future where you don't work at Next anymore - what would you dedicate your time to?"

22:10 - A topic of Johan's choice

26:45 - His favourite life motto.

28:00 - The top things he would tell his younger self.


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Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


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Johan's company NEXT helps you manage your construction projects seamlessly with their fully cloud-based tools. Save time & money while boosting the efficiency and coordination of your team.


Read more about NEXT on: https://next-tech.com/en/


Follow Johan Jarskog on LinkedIn: https://www.linkedin.com/in/jarskog/


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The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

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