Authority Marketing Machine


Episode 1 - Alex Ferrari: Follow Your Dreams, but don’t be an Idiot

Ep. 1

What’s your mission?

What impact does your mission have on others or on yourself?

Following your dreams and establishing a real, meaningful cause is essential to success in work and life. Finding motivation, routines, mindset, and path to follow can be tricky and exhausting in the process. In the end, if you allow yourself to embark on that journey, it will be worth it. You’ll hopefully find your own personal freedom—and your wallet will thank you, too.

On today’s episode, I talk with Alex Ferrari, the film hustle guru. Having been chewed up and spit out by the film industry over the last 20-some years, he has continuously anchored himself to his passion and mission. Now, as he continues to work in film, podcasts, and more, he works every day to help others follow their dreams, too.

Alex shares about his own experiences—including his own struggle with an inflated ego and imposter syndrome—and the key moments, strategies, and mindset shifts that resulted in his massive accomplishments today.

So get ready to learn about finding your mission and building your own marketing machine.

Some Questions I Ask:

  • How’d you get to where you are today? (0:15)
  • What drives you? (15:11)
  • What do you believe contributed to establishing your authority in the film industry? (20:40)
  • What’s your morning routine? (26:23)
  • If you could give your 18-year-old self advice, would it be? (28:54)
  • Any advice to listeners? (30:38)

In This Episode, You Will Learn:

  • About Alex’s motivations behind the work. (0:24)
  • Why people struggle with imposter syndrome. (5:50)
  • How reprogramming yourself shifts your trajectory and opens up new opportunities. (8:03)
  • How to create a sense of “normal” that serves you best. (11:07)
  • How Alex outworks others in his industries. (13:47)
  • Why you’re only competing with yourself. (16:35)
  • The two biggest things that lead to success in life and work. (22:54)
  • Why looking at the long-game and employing patience is vital to success. (29:01)


Start With Why by Simon Sinek

The Power of Habit by Charles Duhigg

Connect with Alex:

Indie Film Hustle Website

Alex’s Website

Indie Film Hustle TV

The Indie Film Hustle Podcast

Indie Film Hustle Blog by Alex Ferrari

Shooting for the Mob by Alex Ferrari




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