Audiotrain Podcast - from Audio UK

In this results driven session, Anastazja (Nastia) Debowska, YouTube growth strategist and former Head of Health, Learning and Sustainability Creators for the UK and Ireland, reveals how podcasters can grow their audience organically on YouTube without ad spend. With nearly six years at YouTube and a track record that includes 16 million views on a single video and 348 percent podcast growth after one consultation, Nastia is trusted by creators and brands including Vogue.She explains how to work with the YouTube algorithm so your content gets actively recommended, and shares proven tactics for increasing discovery, click through and watch time. You will learn how to design eye catching thumbnails and titles that attract new viewers, and how to use YouTube Shorts and clips as powerful growth tools.Key TakeawaysThe factors that make YouTube recommend your content to new viewersHow strong visuals and first impressions impact growthPractical ways to repurpose podcast content for maximum reachThis session gives you the tools to turn YouTube into a powerful driver of discovery and long term audience growth for your podcast.This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

In this results driven session, Anastazja (Nastia) Debowska, YouTube growth strategist and former Head of Health, Learning and Sustainability Creators for the UK and Ireland, reveals how podcasters can grow their audience organically on YouTube without ad spend. With nearly six years at YouTube and a track record that includes 16 million views on a single video and 348 percent podcast growth after one consultation, Nastia is trusted by creators and brands including Vogue.She explains how to work with the YouTube algorithm so your content gets actively recommended, and shares proven tactics for increasing discovery, click through and watch time. You will learn how to design eye catching thumbnails and titles that attract new viewers, and how to use YouTube Shorts and clips as powerful growth tools.Key TakeawaysThe factors that make YouTube recommend your content to new viewersHow strong visuals and first impressions impact growthPractical ways to repurpose podcast content for maximum reachThis session gives you the tools to turn YouTube into a powerful driver of discovery and long term audience growth for your podcast.This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Leanne Alie, award winning creative and Head of Podcasts at Unlocked, shares how to develop and deliver podcast pitches that grab attention and get commissioned. With experience spanning production, development and commissioning, Leanne knows what decision makers are looking for and how to position ideas for success. At Unlocked, part of The Partnership Group, she leads the creation of high quality talent led shows that share different perspectives and untold stories. Previously at the BBC, she worked on titles including Pressed, Constantly Evolving with Eve and Brown Girls Do It Too, and created the BBC Sounds Audio Lab to nurture new podcast talent. She is also the host and creator of the multi award winning Coiled podcast.Key TakeawaysWhat commissioners and partners look for in a podcast pitchHow to craft and refine your idea so it resonates with the right audiencePresentation techniques that inspire confidence and interestTips for following up and turning pitches into green lit projectsInsight into the pitching process from both creative and commissioning perspectivesThis session gives you the skills, confidence and insider knowledge to pitch podcasts that get made.This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

In this special International Women’s Day conversation from Audio UK, Juliette Nicholls is joined by five brilliant women from across the podcasting and audio industry - Kellie While, Leanne Alie, Becky Jacobs, Charlotte Melen and Becky Lamb-Pritchard - to explore this year’s theme: Give to Gain.Together, they reflect on the generosity, advocacy, mentorship and collaboration that have shaped their careers and discuss how lifting others up can help build a stronger, more inclusive industry for everyone.Featuring voices from branded podcasts, independent audio production, prison radio, development, and audio drama, this honest and inspiring panel covers career turning points, the value of supportive workplaces, why confidence and access matter, and how women in audio can continue to create opportunities for each other.In this episode, we cover:How mentorship and advocacy can change the course of a careerWhy generosity and collaboration matter in podcasting and audioThe importance of inclusive culture and removing unnecessary hierarchySupporting women and underrepresented talent into the industryWhy outreach, networking and appreciation all play a role in creating changePractical ways to help other women in audio this yearThis podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Kirsty Howarth, specialist media content lawyer and business affairs consultant, shares the legal knowledge every podcaster needs to create with confidence. As co founder of The Media Law Partnership, Kirsty advises leading names in news, television, film, publishing, podcasting and brand funded entertainment.With expertise in libel, privacy, copyright, data protection and regulatory compliance, she explains how to protect your work, avoid costly mistakes and make sure your content stands up to legal scrutiny. Packed with real world examples and practical guidance, this is a must watch for anyone making or commissioning podcasts.Key TakeawaysThe legal essentials for safe and successful podcast productionHow to protect your content and your reputationPractical steps to manage contracts, rights and licencesCommon legal pitfalls and how to avoid themConfidence to tell powerful stories without crossing legal linesThis session equips you with the legal insight to create bold, engaging and compliant podcast content.Please note that nothing provided in the session(s) delivered by AudioUK and Mint & Co shall be deemed legal advice and neither AudioUK nor Mint & Co shall be responsible or liable for (including without limitation for any losses, claims, demands, expenses) incurred by course attendees relying on any of the contents of the courses and training materials in their own projects and businesses. Attendees and those listening to the recording should seek direct legal and business affairs advice from Mint & Co or their own legal and business affairs provider by way of a separate contract, if direct and specific advice for their business or projects be required. For any questions please contact info@mintandco.coThis podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Josh Akers and Charlotte Robbins show you exactly how to turn your podcast into revenue without losing your audience’s trust. Josh, Head of Commercial Operations at Goalhanger, brings expertise in digital marketing, sport and social media. Charlotte, Group Business Director, leads commercial strategy and brand partnerships for its award winning shows. Together, they share proven ways to monetise, sell and grow income streams.Key TakeawaysThe main monetisation routes and how to match them to your showHow to win brand deals and keep themThe ad types, sales tactics and tools that work in podcasting todayThis session gives you a clear plan to start or scale your podcast’s revenue streams.This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Helen Parker, former Managing Director of award winning podcast production agency Chalk + Blade, shares the strategies and techniques that have helped her close deals with some of the biggest names in the world, including Audible, Vogue, Adidas, UNICEF, WHO, BBC and iHeart.Helen grew Chalk + Blade by 200 percent while maintaining profitability and market leadership without outside investment. With a background in media, technology and business law, she brings a rare mix of strategic thinking and hands on experience to the art of negotiation. She reveals how to prepare, position and present yourself to achieve the best possible outcomes in any deal, from creative contracts to high value commercial agreements.The session ends with a Q&A hosted by Producer Juliette Nicholls, giving you the chance to explore techniques and real world stories that have shaped Helen’s career.Key TakeawaysProven strategies for winning negotiations in creative industriesHow to adapt your approach for different people, projects and stakesThe mindset that turns challenging conversations into successful dealsTips for protecting relationships while securing strong outcomesConfidence to negotiate at any level, from small agreements to major contractsThis podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Faye Lyons-White, an award winning broadcast journalist and audio producer, shares her expertise on building strong and productive relationships with talent. Drawing on more than fourteen years of experience creating premium audio visual content for national and global brands, Faye offers a behind the scenes look at what it takes to work with high profile guests and A list celebrities.From her role as Showbiz Correspondent at Global to producing acclaimed podcasts such as Wondery’s Terribly Famous, winner of Silver for Best Entertainment Podcast at the British Podcast Awards 2024, Faye brings first hand insight into managing personalities, navigating complex schedules, and ensuring the creative process runs smoothly from concept to delivery.Key TakeawaysBest practices for building trust and rapport with high profile talentHow to balance creative goals with the needs and preferences of talentTips for managing challenging personalities and high pressure situationsThe importance of clear communication and preparation in successful talent collaborationsBehind the scenes considerations when working with A list guests on high profile projectsThis podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

Dan Moss, Director of Colour It In Studios, shows you what it takes to create high quality video podcasts that look as good as they sound. With experience producing engaging content for television, podcasts and online platforms, leading strategy at Worldwide FM and overseeing BBC Radio 1’s specialist portfolio at Somethin’ Else, Dan brings deep expertise in both audio and visual production.Dan outlines a typical video podcast setup, from the space you record in to the people and skills needed to make it happen. You will learn how to make smart decisions about equipment, workflows and budgets, whether you are building a studio from scratch or upgrading over time.Key takeaways:The essential kit list for professional looking and sounding video podcastsHow to adapt crew size and skills to match the scale of your projectThe importance of lighting, sound and storage in delivering consistent resultsPost production tools and workflows that elevate your contentThis session gives you a clear, realistic plan for producing video podcasts that look polished, sound professional and are ready to share across platforms.This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.