Attention Monthly podcast by Impact Media

In this episode by Impact Media, our co-founder Wayne Blodwell is joined by guest Angelina Eng who is VP of Measurement, Addressability and Data Center.In this episode they chat about attention measurement and optimization in advertising with a specific focus on the work the IAB Attention Taskforce are doing.

In this episode Wayne chats with Marc Guldimann and Zach Kubin from Adelaide.Register for our newsletter here - https://impactmedia.substack.com/

In this episode we chat about the state of digital advertising attention with Mike Follett from Lumen Research. Please subscribe to our newsletter at impactmedia.substack.com.