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As Told By...
ATB: Trae Smith - Every [Business] Needs A Ghost
This episode of As Told By welcomes Trae Spears, an award-winning marketing strategist and the founder of Ghostlight Marketing Agency. Trae joins us for an insightful conversation on the power of branding and achieving marketing consistency. We talk about ghosts in the theater, trusting your marketing strategists, and how to tackle marketing for Disney.
Key Points:
- The importance of branding: Trae dives deep into the significance of branding for businesses, exploring how it shapes customer perception and business success.
- Building a consistent brand: We discuss strategies for creating and maintaining brand consistency across all marketing channels.
- Marketing for growth: Trae shares his expertise on leveraging branding and marketing to help businesses move beyond surviving and achieve sustainable growth.
- Actionable insights: Gain practical takeaways and actionable tips for implementing effective branding and marketing strategies.
Whether you're a seasoned entrepreneur or just starting your business journey, this episode with Trae Spears offers valuable insights on how powerful branding and marketing consistency can fuel your success.
Connect with Trae on Social Media:
- Facebook: https://www.facebook.com/ghostlightband/
- Instagram: @ghostlightmarketing
Thank you for listening! We hope you had a good time and got some value! Be sure to subscribe and turn on notifications so you can always know when we release new episodes!
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2. ATB: Ezekiel Porter - Well, Why Not?
53:51||Season 1, Ep. 2This episode of As Told By welcomes Ezekiel Judah, a musician with a strong faith and a passion for creating music. Ezekiel joins us for an honest conversation about branding, marketing, and the realities of getting your work out there as an artist. We talk about following trends, working with family, and following through with tasks until the end!Key Points:Learning from experience: Ezekiel shares his personal experiences with branding and marketing his music, offering valuable insights from the perspective of an emerging artist.The artist's journey: We explore the challenges and triumphs of following your creative path, drawing on Ezekiel's story.Faith and music: Ezekiel delves into the intersection of his faith and his music, sharing how his beliefs influence his creative process.Branding and marketing for musicians: We gain practical takeaways on branding and marketing strategies for independent artists, grounded in Ezekiel's experiences.Closing Statement:Join us for an inspiring and relatable conversation with Ezekiel Judah as he shares his journey as a musician, navigating the world of branding and marketing while staying true to his artistic vision.Follow Ezekiel on Social Media:Instagram: @babyboyjudieThank you for listening! We hope you had a good time and got some value! Be sure to subscribe and turn on notifications so you can always know when we release new episodes!
1. ATB: Dallen Graff - Doing Opposite of People's Expectations
51:04||Season 1, Ep. 1This episode of As Told By features Dallen Graff, a podcast veteran, sports enthusiast, and promotions manager at KSL Sports in Salt Lake City. Dallen joins us for a wide-ranging conversation, exploring finding your passions and creating your path, life experiences, sports, and music. In this episode we talk about Morman rap, starting the WeirdKids Podcast and terrible rap beef.Key Points:Finding your passions: Dallen shares his journey in discovering his passions and how he turned them into fulfilling pursuits.Carving your path: We delve into the importance of taking initiative and creating your unique career and life journey.Life lessons: Dallen offers insightful perspectives on life experiences, drawing on his personal experiences and expertise.Sports and music: We explore Dallen's love for sports and music, diving into his interests and how they shape his life.Join us for an engaging and inspiring conversation with Dallen Graff as he shares his story and insights on finding your passions, carving your path, and living a fulfilling life.Follow Dallen on Social Media:Twitter: @dallengraffInstagram: @dallen_graffThank you for listening! We hope you had a good time and got some value! Be sure to subscribe and turn on notifications so you can always know when we release new episodes!