{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/dd9bf09f-c85c-5b84-8fc6-ac7c8574cacc/b0ea99e7-e8e8-42ad-a52e-df879beefc59?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Colin Cowie, THE GOLD STANDARD: Giving Your Customers What They Didn't Know They Wanted","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/61b786f01695623d36e9514d/61b7877b329b5d0013ad7040.png?height=200","description":"<p>Lifestyle expert Colin Cowie joins Zibby to discuss his 11th book,&nbsp;<em>The Gold Standard</em>. Zibby shares which piece of advice from the book she recently shared to inspire her team at Zibby Books and asks Colin about how Covid-19 impacted his messaging. The two also talk about how to create a desirable product in a saturated market, the ways in which publishing has changed between the release of his first book in 1996 and today, and the guiding principles&nbsp;Colin offers for leaders to direct and unite their teams.</p><p><br></p><p>Purchase on Amazon or Bookshop.</p><p>Amazon: <a href=\"https://amzn.to/3I4H5yf\" rel=\"noopener noreferrer\" target=\"_blank\">https://amzn.to/3I4H5yf</a></p><p>Bookshop: <a href=\"https://bit.ly/3d7A4hL\" rel=\"noopener noreferrer\" target=\"_blank\">https://bit.ly/3d7A4hL</a></p>","author_name":"Zibby Owens"}