{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/fc3124a7-f61a-4187-a6ab-83dc928249f3?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#548 Lifecycle Marketing Through Programmatic: An Interview with Luke Westland from Crimtan","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a655659.png?height=200","description":"<p>In this week’s episode of the Internet Marketing Podcast we are joined by the Head of Creative at Crimtan, Luke Westland.</p><p><br></p><p>Luke shares his thoughts and advice on:</p><p><br></p><ul><li>What lifecycle marketing is and how it's evolved through programmatic</li><li>Why marketers shouldn't worry about losing their jobs to programmatic advertising</li><li>The specific programmatic formats used by Crimtan to drive conversions</li></ul><p><br></p><p>You can connect with Luke via Crimtan at:</p><p><br></p><ul><li><a href=\"https://www.crimtan.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.crimtan.com/</a></li><li><a href=\"https://twitter.com/Crimtan\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/Crimtan</a></li><li><a href=\"https://www.linkedin.com/company/crimtan\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/company/crimtan</a></li><li><a href=\"https://www.instagram.com/crimtan_global/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.instagram.com/crimtan_global/</a></li></ul><p><br></p><p>See ya next week!</p> ","author_name":"Rough Agenda"}