{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/76764da2-b8e3-4125-937a-66376faeef24?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#566 How To Optimise Your Google Shopping Feed in 2020 with Rob Watson, Founder of Freewheeling","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a6555e1.png?height=200","description":"<p>In this week's episode, we're joined by Rob Watson of Freewheeling to discuss the big changes in Google Shopping that are being rolled out in 2020.</p><p><br></p><p>In this episode we discuss:</p><p><br></p><ul><li>Google Shopping feed changes coming into place this year and what it means for advertisers</li><li>How to take advantage of this new free offering from Google</li><li>Why Google are making these changes</li><li>The most important elements to optimise within Google Shopping Feeds</li></ul><p><br></p><p>CONNECT WITH ROB / FREEWHEELING</p><ul><li><a href=\"https://www.linkedin.com/in/robpwatson/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/robpwatson/</a></li><li><a href=\"mailto:rob@freewheelingtraffic.com\" rel=\"noopener noreferrer\" target=\"_blank\">rob@freewheelingtraffic.co</a></li></ul><p><br></p><p>CONNECT WITH SCOTT:</p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><ul><li><a href=\"https://www.sitevisibility.co.uk/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk/</a></li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p><br></p><p>For all show ideas, guest recommendations and feedback email <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a></p> ","author_name":"Rough Agenda"}