{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/6e8636b6-eb67-4233-996b-faa24841f6e8?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"An Introduction to Messenger Marketing: Interview with Mikael Yang","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a6558e4.png?height=200","description":"<p>In today's episode of the Internet Marketing Podcast, Andy is joined by <a href=\"https://manychat.com/\" target=\"_blank\">ManyChat's</a>&nbsp;CEO, Mikael Yang to talk about messenger marketing.&nbsp;</p><p>On the show you'll learn:&nbsp;</p><p><br></p><ul><li>What Messenger Marketing is</li><li>The definition of a chat bot in relation to messenger marketing</li><li>How messenger marketing can be used - including case studies&nbsp;</li><li>The AI involved with messenger marketing&nbsp;</li><li>Why you should start thinking about messenger marketing&nbsp;<strong><em>right now</em></strong></li><li>How messenger marketing open rates and click-through rates can beat email</li><li>Where abouts in the sales funnel messenger marketing comes into play</li></ul><p><br></p><p>If you'd like to connect with Mikael you can do so <a href=\"https://twitter.com/mikedyang\" target=\"_blank\">on Twitter here</a>&nbsp;and <a href=\"https://www.linkedin.com/in/mikedyang/\" target=\"_blank\">on LinkedIn here </a>or you can search for Mikael on messenger!&nbsp;</p> ","author_name":"Rough Agenda"}