{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/63ee022ea8e0f1001131eeac?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#682 How to Successfully Migrate to Google Analytics 4 w/ Jeff Sauer, Founder of Data Driven U ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/show-cover.png?height=200","description":"<p>In this episode, we welcome Jeff Sauer back to the Internet Marketing Podcast. Jeff joins us to discuss the intricacies of Google Analytics 4 migrations, including:</p><p><br></p><ul><li>Jeff's approach to learning new analytics products, and specifically Google Analytics 4</li><li>Why you should migrate to Google Analytics 4 as soon as possible</li><li>Key GA4 dates you need to be aware of </li><li>What should the scope of a GA4 migration include?</li><li>What are the benefits of the new data-driven attribution model?</li></ul><p><br></p><p>Referenced on this podcast: </p><ul><li><a href=\"https://analyticscanvas.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://analyticscanvas.com/</a></li><li><a href=\"https://supermetrics.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://supermetrics.com/</a></li><li>Google Analytics 4 FAQs from Data Driven U: <a href=\"https://docs.google.com/document/d/1eb9KN-tHMfW5qyBreRLog5sdxUeUe5CsqiwGwUoQAwU/edit?mode=html&amp;ck_subscriber_id=1939675162\" rel=\"noopener noreferrer\" target=\"_blank\">https://docs.google.com/document/d/1eb9KN-tHMfW5qyBreRLog5sdxUeUe5CsqiwGwUoQAwU/edit?mode=html&amp;ck_subscriber_id=1939675162</a> </li></ul><p><br></p><p>CONNECT WITH JEFF/DATA DRIVEN U:</p><ul><li><a href=\"https://www.datadrivenu.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.datadrivenu.com/</a></li><li><a href=\"https://www.youtube.com/@DataDrivenU\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/@DataDrivenU</a> </li></ul><p>&nbsp;</p><p>CONNECT WITH SCOTT:</p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p>&nbsp;</p><p>CONNECT WITH SITEVISIBILITY:</p><ul><li><a href=\"https://www.sitevisibility.co.uk\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk</a>/ </li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p>&nbsp;</p><p>If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd like us to cover, please send this info to <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a>&nbsp;</p>","author_name":"Rough Agenda"}