{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/627d644c5506cf0013de66a6?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#650 Modern Principles of Successful Storytelling in Business w/ Andreas Loizou, Author of The Story is Everything","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/show-cover.png?height=200","description":"<p>In this episode we're joined by business storytelling specialist, Andreas Loizou. Andreas is an author, lecturer and founder of Margate Bookie, 'The Friendly Litfest by the sea'.</p><p><br></p><p>Andreas has just released his new book, 'The Story is Everything: Mastering Creative Communication for Business', and joins us to discuss:</p><p><br></p><ul><li>The dangers in writing too early</li><li>The pros and cons of documenting your storytelling journey</li><li>What is neurorestriction?</li><li>Have the fundamentals of storytelling changed?</li><li>The benefits of having a feedback buddy</li><li>Principles to apply for successful storytelling in business</li></ul><p><br></p><p>Referenced on this episode:</p><ul><li>[BOOK - Amazon UK] The Story is Everything: Mastering Creative Communication for Business, by Andreas Loizou: <a href=\"https://amzn.to/3LaBfLW\" rel=\"noopener noreferrer\" target=\"_blank\">https://amzn.to/3LaBfLW</a></li><li>[BOOK - Amazon US]: The Story is Everything: Mastering Creative Communication for Business, by Andreas Loizou: <a href=\"https://amzn.to/37EkJWY\" rel=\"noopener noreferrer\" target=\"_blank\">https://amzn.to/37EkJWY</a></li></ul><p><br></p><p>CONNECT WITH ANDREAS:</p><ul><li><a href=\"https://www.linkedin.com/in/andreas-loizou-66b68644/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/andreas-loizou-66b68644/</a></li><li><a href=\"https://margatebookie.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://margatebookie.com/</a></li><li><a href=\"https://twitter.com/margatebookie\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/margatebookie</a></li></ul><p><br></p><p>CONNECT WITH SCOTT:</p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><ul><li><a href=\"https://www.sitevisibility.co.uk\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk</a>/</li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p><br></p><p>If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd us to cover, please send this to <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a></p>","author_name":"Rough Agenda"}