{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/61bb1ca69ff2b40012fba2e7?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#631 Driving Massive Growth With Micro Influencers w/ David Morneau, Co-Founder at inBeat Agency","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/show-cover.png?height=200","description":"<p>In this episode we're joined by David Morneau, Co-Founder at inBeat Agency. David joins us to share his advice on how to be successful with micro-influencer marketing.</p><p><br></p><p>In this episode, we discuss:</p><p><br></p><ul><li>How inBeat agency pivoted their agency to develop a micro influencer marketing service offering during the pandemic</li><li>The criteria used by inBeat agency to identify microinfluencers</li><li>What is a nano-influencer?</li><li>How to choose microinfluencers to work with</li><li>How to best measure the success of micoinfluencer marketing</li></ul><p><br></p><p>Referenced on this episode:</p><ul><li><a href=\"https://www.inbeat.co/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.inbeat.co/</a></li></ul><p><br></p><p>CONNECT WITH DAVID/INBEAT AGENCY:</p><ul><li><a href=\"https://inbeat.agency/\" rel=\"noopener noreferrer\" target=\"_blank\">https://inbeat.agency/</a></li><li><a href=\"https://www.linkedin.com/in/morneaudavid\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/morneaudavid</a></li></ul><p><br></p><p>CONNECT WITH SCOTT:</p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><ul><li><a href=\"https://www.sitevisibility.co.uk\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk</a>/</li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p><br></p><p>If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd us to cover, please send this to <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a></p><p><br></p><p>F3qHBrD8ua6FMFgko9DD</p>","author_name":"Rough Agenda"}