{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/618d3e85279aeb001946576f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#627 How eLearning Is Evolving w/ John Helmer, Host of The Learning Hack Podcast   ","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/show-cover.png?height=200","description":"<p>In this episode we're joined by eLearning writer, podcaster and all-around enthusiast, John Helmer.</p><p><br></p><p>John hosts two popular podcasts on learning ('The Learning Hack Podcast' and 'Great Minds on Learning') and has applied his learning to his portfolio career that has also included being a novelist, musician and marketing consultant.</p><p><br></p><p>In this episode, you'll learn:</p><p><br></p><ul><li>Why it's helpful to distinguish between short-term and long-term learning</li><li>Where did eLearning, as we know it today, start?</li><li>When was the Cambrian Explosion of eLearning?</li><li>What is space repetition and why is it important?</li><li>The difference between content marketing and thought leadership</li><li>How marketers can best support eLearning sales teams</li></ul><p><br></p><p>Referenced on this episode:</p><ul><li>[Book] The Friendly Orange Glow by Brian Dear: <a href=\"https://amzn.to/3064ZrE\" rel=\"noopener noreferrer\" target=\"_blank\">https://amzn.to/3064ZrE</a></li><li>The Ebbinghaus Forgetting Curve: <a href=\"https://www.psychestudy.com/cognitive/memory/ebbinghaus-forgetting-curve#:~:text=Ebbinghaus%20forgetting%20curve%20describes%20the,to%20retain%20memory%20over%20time.&amp;text=The%20theory%20is%20that%20humans,consciously%20reviewed%20time%20and%20again.\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.psychestudy.com/cognitive/memory/ebbinghaus-forgetting-curve</a></li></ul><p><br></p><p>CONNECT WITH JOHN:</p><p><br></p><ul><li><a href=\"https://www.youtube.com/c/JohnHelmerConsulting\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/c/JohnHelmerConsulting</a></li><li><a href=\"https://learninghack.libsyn.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://learninghack.libsyn.com/</a></li><li><a href=\"https://podcasts.apple.com/gb/podcast/the-learning-hack-podcast/id1478514163\" rel=\"noopener noreferrer\" target=\"_blank\">https://podcasts.apple.com/gb/podcast/the-learning-hack-podcast/id1478514163</a></li><li><a href=\"https://twitter.com/johnhelmer\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/johnhelmer</a></li><li><a href=\"https://www.linkedin.com/in/johnhelmer\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/johnhelmer</a></li></ul><p><br></p><p>CONNECT WITH SCOTT:</p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><ul><li><a href=\"https://www.sitevisibility.co.uk\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk</a>/</li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p><br></p><p>If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd us to cover, please send this to <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a></p>","author_name":"Rough Agenda"}