{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/54fcbf47-172f-4127-abaa-c9d7e8529da9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#392 How to be More Successful at Content Marketing with Arnie Kuenn","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a6559f5.jpg?height=200","description":"In today's episode of the Internet Marketing Podcast, Andy is talking to Arnie Kuenn, CEO of Vertical Measures about how to be more successful at Content Marketing.\n\nOn the show you'll learn:\n\nThe critical skills needed to create a great content marketing team\nThe metrics you should be looking at when measuring content marketing\nPlus the tools that Arnie recommends using to do so\nHow Arnie approaches business that approach him with link targets\n& if these are still relevant\nHow you can do content marketing successfully on a small budget\nPlus, as usual, Arnie provides his top tip/takeaway for the audience.\n\nIf you'd like to connect with Arnie, you can do so by following him on Twitter here.\n ","author_name":"Rough Agenda"}