{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/52ed1124-1a2e-4d01-a6a9-2a6cb16a9cd8?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#531 The Social Media Landscape in 2020: Interview with Lachlan Kirkwood","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a6556be.png?height=200","description":"<p>On today's episode of the Internet Marketing Podcast, Andy is joined by Lachlan Kirkwood, digital marketing specialist, content creator and founder of <a href=\"https://twitter.com/ClickThroughDM\" rel=\"noopener noreferrer\" target=\"_blank\">clickthroughDM</a> to talk about the digital marketing landscape in 2020.</p><p><br></p><p>On the show you'll learn:&nbsp;</p><p><br></p><ul><li>A summary of some of the key changes &amp; trends we’ve seen across the digital marketing landscape in 2019</li><li>Lachlan's Predictions for the landscape in 2020 including platforms, strategies, regulations</li><li>Why the rise of TickTok should be in your 2020 plans&nbsp;</li><li>Why digital marketers should care about personal branding in 2020</li><li>How you can get started with building your personal brand and the channels you should prioritise</li><li>What the future of work for digital marketers might look like</li></ul><p><br></p><p>Plus, Lachlan provides his top tip for the audience.</p><p>&nbsp;</p><p>If you'd like to connect with Lachlan, you can find him <a href=\"https://twitter.com/LachlanKirkwood\" rel=\"noopener noreferrer\" target=\"_blank\">on Twitter here</a> and on <a href=\"https://www.linkedin.com/in/lachlan-kirkwood/\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn here</a>. You can also find his <a href=\"https://lachlankirkwood.com\" rel=\"noopener noreferrer\" target=\"_blank\">personal blog here</a>.&nbsp;</p> ","author_name":"Rough Agenda"}