{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/d521fadd-44da-47b9-aea1-6966e3928e63/20c4b990-8134-44bd-a788-8c02edcccf48?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#585 How To Monetize Your Live Streamed Content with Steve Munachen, Head of Global Marketing at Push Live","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60f6ee7ca2587e6950f4a5a9/61035808a45abf001a65555c.png?height=200","description":"<p>In today's episode we're joined by Steve Munachen, Head of Global Marketing at Push Live.</p><p><br></p><p>Today we explore the growing possibilities in live streaming, including how Push Live are making cross-platform and cross-channel live streaming possible, the revenue-generating opportunities that exist today in live streaming and those that may start to surface in the near future.</p><p><br></p><p>In this episode we discuss:</p><p><br></p><ul><li>How the pandemic has accelerated experimentation within live streaming</li><li>New capabilities in cross-platform and cross-profile live streaming</li><li>Monetisation models being used within live streaming</li><li>How influencer marketing extends into live streaming opportunities</li></ul><p><br></p><p>Referenced on this episode:</p><p><br></p><ul><li>Travis Scott and Fortnite Present: Astronomical: <a href=\"https://www.youtube.com/watch?v=wYeFAlVC8qU\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/watch?v=wYeFAlVC8qU</a></li></ul><p><br></p><p>CONNECT WITH STEVE / PUSH LIVE</p><p><br></p><ul><li><a href=\"https://www.push.live\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.push.live</a>/</li><li><a href=\"mailto:stevem@push.live\" rel=\"noopener noreferrer\" target=\"_blank\">stevem@push.live</a></li></ul><p><br></p><p>CONNECT WITH SCOTT:</p><p><br></p><ul><li><a href=\"mailto:scott.colenutt@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">scott.colenutt@sitevisibility.com</a></li><li><a href=\"https://www.linkedin.com/in/scottcolenutt\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/scottcolenutt</a></li></ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><p><br></p><ul><li><a href=\"https://www.sitevisibility.co.uk\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.sitevisibility.co.uk</a>/</li><li><a href=\"https://www.youtube.com/user/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.youtube.com/user/SiteVisibility</a></li><li><a href=\"https://twitter.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://twitter.com/sitevisibility</a></li><li><a href=\"https://www.facebook.com/SiteVisibility\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.facebook.com/SiteVisibility</a></li><li><a href=\"http://instagram.com/sitevisibility\" rel=\"noopener noreferrer\" target=\"_blank\">http://instagram.com/sitevisibility</a></li></ul><p><br></p><p>For all show ideas, guest recommendations and feedback email <a href=\"mailto:marketing@sitevisibility.com\" rel=\"noopener noreferrer\" target=\"_blank\">marketing@sitevisibility.com</a></p> ","author_name":"Rough Agenda"}