{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/c775c20c-79c7-4b26-9123-fb527fa2064a/ae7afb5d-b466-48a4-9778-146644786950?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"553: Dissecting Branding Identity with Laurence Lim Dally","description":"<p>Today's episode is with Laurence Lim Dally. Laurence is an expert on diversity and decoding cultural differences. After 5 years working for the French Government on diversity and equal opportunities issues, Laurence moved to Hong Kong in 2008 and founded Cherry Blossoms Market Research &amp; Consulting, with the ambition to bridge the gap between East &amp; West.</p><p>Cherry Blossoms is helping Western brands in beauty, hospitality, jewelry &amp; watches, fashion, and wine &amp; spirits to understand cultural differences between Asia and the West, so they can better resonate with Asian consumers.</p><p><br></p><p><strong>Resource Mentioned in the Episode</strong></p><ul><li>Company website: www.cherryblossoms.com.hk</li></ul>","author_name":"Tayo Rockson"}