{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/b7af9d6c-cb49-4877-a217-f0e2b87c0b2a/685d840d4a2d8b8b517eab5c?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Beyond Google Search: Finding Today's Consumers","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/614d976b772a06d1d06158fe/1751005126084-5c7259b4-99d6-4549-bb2c-66180b51640c.jpeg?height=200","description":"<p>Can big tech be tamed? As the competition regulator tries to tweak Google’s algorithm, Mail Online’s SEO chief Carly Steven explains what the impact has been for her outlet.</p><p><br></p><p>Also on the show: are vertical dramas the next big thing? Caroline Frost, Radio Times TV Editor and Podcast Host, tells us if they’re a thumbs up... or is that a swipe right?</p><p><br></p><p>All that plus: discontent swells at a BBC meeting over Gaza coverage, the Washington Post upgrades the right to reply... and, in the <em>Audio Network</em> Media Quiz, we look at three brands that are breaking records.</p><p><br></p><p>The Media Quiz is sponsored by Audio Network who select the music to score each episode - they can do it for you too at <a href=\"https://www.audionetwork.com\" rel=\"noopener noreferrer\" target=\"_blank\">audionetwork.com</a></p><p><br></p><p>Become a member for FREE when you sign up for our newsletter at <a href=\"http://themediaclub.com\" rel=\"noopener noreferrer\" target=\"_blank\">themediaclub.com</a></p><p><br></p><p>A <a href=\"http://rethinkaudio.com\" rel=\"noopener noreferrer\" target=\"_blank\">Rethink Audio</a> production, produced by Matt Hill with post-production from <a href=\"http://podcastdiscovery.com\" rel=\"noopener noreferrer\" target=\"_blank\">Podcast Discovery</a>.</p><p><br></p><p>We record at Podshop Studios - for 25% off your first booking, use the code MEDIA CLUB at <a href=\"https://t.ly/7PD5O\" rel=\"noopener noreferrer\" target=\"_blank\">podshoponline.co.uk</a></p><p><br></p><p>What The Media Club has been reading this week:</p><p><a href=\"https://pressgazette.co.uk/platforms/cma-to-force-google-to-work-more-fairly-with-uk-publishers/\" rel=\"noopener noreferrer\" target=\"_blank\">CMA to force Google's hand</a></p><p><a href=\"https://www.theguardian.com/tv-and-radio/2025/jun/22/a-new-space-to-play-in-can-vertical-dramas-save-the-uks-tv-sector\" rel=\"noopener noreferrer\" target=\"_blank\">Vertical Dramas</a></p><p><a href=\"https://deadline.com/2025/06/leaked-bbc-messages-staff-revolt-gaza-1236439886/\" rel=\"noopener noreferrer\" target=\"_blank\">BBC staff voice discontent over Gaza coverage</a></p><p><a href=\"https://pressgazette.co.uk/paywalls/politics-joe-puts-video-podcast-behind-paywall/\" rel=\"noopener noreferrer\" target=\"_blank\">Politics Joe place new video series behind paywall</a></p><p><a href=\"https://x.com/maxwelltani/status/1937874420434981298\" rel=\"noopener noreferrer\" target=\"_blank\">Washington Post launches From The Source</a></p><p><a href=\"https://www.tvbeurope.com/live-production/itv-daytime-to-move-to-covent-garden\" rel=\"noopener noreferrer\" target=\"_blank\">ITV Daytime Moves To A Surprising New Location</a></p><p><a href=\"https://www.theguardian.com/media/2025/jun/25/adults-great-britain-time-mobiles-watching-tv-screen-ipa-survey\" rel=\"noopener noreferrer\" target=\"_blank\">UK Adults Spend More Time On Phones Than TV</a></p><p><a href=\"https://radiotoday.co.uk/2025/06/podcast-uncovers-new-radio-firsts-in-100th-episode-release/\" rel=\"noopener noreferrer\" target=\"_blank\">Radio Myths Busted On Indie Podcast</a></p><p><a href=\"https://pressgazette.co.uk/publishers/digital-journalism/sophia-smith-galer-ai-app-social-video-tiktok-instagram/\" rel=\"noopener noreferrer\" target=\"_blank\">Journalist Develops TikTok app for reporters</a></p><p><br></p>","author_name":"Rethink Audio"}