{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/a2d2fbbd-4e1e-4caf-92f7-618231e8b8ad/21915fac-f5df-4b3d-9f7e-622e3d2025cb?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"In Conversation with Jess and Stef: Getting Scrappy","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/610bb7da7480753e8c971de4/610bb819ce05360012c27abc.jpg?height=200","description":"<div>Listen if: You want to build up your brand without breaking the bank.</div><div><br /></div><div>In this episode, Jess and Stef sit down together to reveal the secrets behind one of their most commonly asked questions: How did you pull that off? They spill their top tips and tricks for brands, businesses and influencers on how to get scrappy, including creating unique brand activations, pop up stores, press, and brand buzz, without spending big.</div><div><br /></div><div>Tune in as the sisters share their process for coming up with creative ideas, along with some of the best stories that have happened along the way, including how they managed to DIY the most epic fairy-floss toned pop-up store after being quoted $20k for a professional job. Plus, they reveal how they pulled off the ultimate stunt, their footwear label <a href=\"https://twoobs.com\" target=\"_blank\" rel=\"noreferrer\">TWOOBS</a> taking over at Coachella, without even leaving the house…</div><div><br /></div><div>Be sure to check out pics of the HTL Store <a href=\"https://www.instagram.com/p/BcOLuzfg6Z2/\" target=\"_blank\" rel=\"noreferrer\">here</a> and <a href=\"https://www.instagram.com/p/Bc11I7agGcg/\" target=\"_blank\" rel=\"noreferrer\">here</a>, the TWOOBS pop-up at David Jones <a href=\"https://www.instagram.com/p/BzRji2sAbVs/\" target=\"_blank\" rel=\"noreferrer\">here</a>, and the video of TWOOBS at Coachella <a href=\"https://www.facebook.com/twoobs/videos/1401596533232564/\" target=\"_blank\" rel=\"noreferrer\">here</a>.</div><div><br /></div><div>You can find Jess and Stef on Instagram at <a href=\"https://www.instagram.com/howtwolive/?hl=en\" target=\"_blank\" rel=\"noreferrer\">@howtwolive</a>.</div><div><br /></div><div>Subscribe now, new episodes coming every Monday.</div><div><br /></div><div>To get in touch, email <a>contact@howtwolive.com</a>.</div><div><br /></div><div>CREDITS</div><div><br /></div><div>Audio by: <a href=\"https://www.instagram.com/lifeofgiddy_/?hl=en\" target=\"_blank\" rel=\"noreferrer\">Giddy Heine</a></div><div>Produced by: Simone Polanen</div><div>Music by: <a href=\"https://www.instagram.com/itskausy/?hl=en\" target=\"_blank\" rel=\"noreferrer\">Kausy</a></div><div><br /></div> ","author_name":"How Two Live"}