{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/9491fe98-cbfe-4e62-918c-3b872c245a7b/6894aba8f9482328d0a3c1da?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Fergus McCallum ","description":"<p>In this insightful and thought provoking episode, CEO of TBWA Manchester, Fergus McCallum shares his vast experience of being an ever present in a constantly evolving industry. This entertaining conversation covers a range of vital topics for advertisers; including youth representation, the need for brands to create global icons, and the importance of platform-first strategies. Fergus and Adam Hopkinson also discuss their favourite ads of all time. If this episode were a stranger in a bar, you could bet it would be drinking Carling Black Label.</p><p><br></p><p>https://www.pashn.media/</p><p>https://radioworks.co.uk/</p><p>https://www.maplestreetcreative.co.uk/</p>","author_name":"PodcastWorks"}