{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"Eliisa Makin of Elkin London - My Big Idea #41","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60ed7a013469b76844e4d0f9/60ed7a2e45e7b6001ada77be.png?height=200","description":"Hello and welcome to My Big Idea, an ASOS Podcast. This week Siam's guest is Eliza Makin, Founder of jewellery brand Elkin London.\n\nDarkly humorous jewellery label Elkin is a favourite among\nFashion Editors, Models and Musicians. Launched in\n2011 by Eliisa, London based Fashion Stylist,\nthe dangerously addictive bracelets and quirky\njewels are designed in London, handmade, and best worn as often as possible. \nEliisa is a Masters graduate of the Courtauld Institute of Art, with an eight year career styling for The Independent, The Observer, Guardian and many other magazines. Elkin was born after Eliisa created some bracelets in a break between pictures on a fashion shoot. She immediately had to make several more for the fashion team, and has been keeping up with the spiralling demand ever since.\nHer latest collection is inspired by Surrealism, bad rock and pop-culture.\n\nThis is Eliza's big idea.","author_name":"ASOS.com"}