{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/8ae2ccaf-3410-4fb6-8c77-a619797b1c04/664373c5bc0a57001248c838?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"‘Less social media, more Snapchat’,  with Snap’s Ronan Harris","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60ee0a8e7b57990bc2e77d94/1715780206928-8f001548ac7434ffb471a557db1ddfb3.jpeg?height=200","description":"<p>This week our CMO, James Chandler, sits&nbsp;down with Snap’s EMEA President, Ronan Harris, to discuss Snap's recent&nbsp;'Less social media. More Snapchat' campaign and to&nbsp;discover why the company is seeking to differentiate itself.</p><p><br></p><p>In this conversation, they get into why users are responding to the less polished feel of Snap, the surge in more creators coming to the platform and how advances in tech - specifically augmented reality - are increasing engagement.</p><p><br></p><p>Engage returns on Tuesday 4 June - advertisers and agencies go free, book here: https://www.iabuk.com/events-training/engage-2024</p>","author_name":"IAB UK"}