{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/8ae2ccaf-3410-4fb6-8c77-a619797b1c04/6138e526bacee4001295f911?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Audio Week Special: in-game audio with AudioMob","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/60ee0a8e7b57990bc2e77d94/1631118535335-388b40bdca88f54e04f12adf4e973fe8.jpeg?height=200","description":"<p>Our first episode of season 8 is part of Audio Week 2021, the third of four emerged and emerging specialism weeks also covering E-commerce,&nbsp;Connected TV and Gaming, with Audio Week brought to you in partnership with our sponsor, Spotify.</p><p><br></p><p>In this episode, regular host James Chandler chats to Will Freeman and Luke Taplin-McCallum from AudioMob about audio in gaming. They relive their adolescent years with a potted history of sound in games and get into why there’s been such a recent boom of audio content in games.</p><p><br></p><p>They also share brands that are nailing it when it comes to audio and gaming, as well as what the future might hold for creatives, producers and game developers.</p><p><br></p><p>If you want to immerse yourself further into the world of Audio check out and watch all the events forming part of Audio Week which include our exclusive Real Living research, a debate and creative workshop all&nbsp;at iabuk.com/events.</p><p><br></p><p><br></p>","author_name":"IAB UK"}