{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6b22dabf-b9be-45c2-bddb-1483c14ab221/62844adeca638f001321e047?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Indie Band Played 50 States on $50 and Grossed $80K","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/614da10f772a06733661598c/1652837738311-6cdabf6c8c21665792aeaf975e05574b.jpeg?height=200","description":"<p>This week on the New Music Business, the 4-piece Georgia band Walden breaks down their fully independent and successful Where’s Walden Tour that grossed $80k and carried them across the entire U.S. with only a $50 budget.</p><p><br></p><p>3:18 Welcome</p><p>3:53 The Where’s Walden Tour</p><p>9:03 Booking and outreach from start to finish</p><p>12:58 Breweries vs. traditional music venues</p><p>16:42 With a little help from Indie On The Move, Yelp and Facebook</p><p>22:32 No show close calls</p><p>31:27 Interactive website tour map</p><p>35:46 Inside the Where’s Walden Tour poster</p><p>38:06 Merch game</p><p>38:55 Cold pitch emails and negotiations</p><p>48:18 Merch game (continued)</p><p>55:18 What they would have done differently</p><p>1:05:47 How they grossed $80k</p><p>1:15:08 Final question</p><p><br></p><p>Subscribe to The New Music Business: https://aristake.com/nmb</p><p>Ari's Take Academy (use code NMB for 10% off): https://aristakeacademy.com</p><p>Watch more discussions like this: https://bit.ly/3LavMpa</p><p><br></p><p>Connect with Ari’s Take:</p><p><br></p><p>Website: https://aristake.com</p><p>Academy: https://aristakeacademy.com</p><p>Instagram: https://www.instagram.com/aristake_</p><p>TikTok: https://www.tiktok.com/@aris.take</p><p>Twitter: https://twitter.com/ArisTake</p><p>YouTube: https://www.youtube.com/user/aristake1</p><p><br></p><p>Connect with Ari Herstand:</p><p><br></p><p>Website: https://ariherstand.com</p><p>Instagram: https://instagram.com/ariherstand</p><p>Twitter: https://twitter.com/ariherstand</p><p>YouTube: https://youtube.com/ariherstand</p><p><br></p><p>Connect with Walden:</p><p><br></p><p>Website: https://whereswaldentour.com</p><p>Instagram: https://www.instagram.com/waldengrams</p><p>TikTok: https://www.tiktok.com/@whereswaldentour</p><p>YouTube: https://www.youtube.com/channel/UC6riyJ3_-KFkZBDKYZ9t89Q</p><p><br></p><p>Edited and mixed by Maxton Hunter</p><p>Music by Brassroots District</p><p>Produced by the team at Ari’s Take</p><p><br></p><p><br></p>","author_name":"Ari's Take"}