{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6ace5fa439599f7c5608c536/6ace625f39599f7c56096bb1?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"511: How Big Green Egg Cracked the Home Grilling Code with Dan Gertsacov","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6ace5fa439599f7c5608c536/a7f6f24683ad6b332a0221ea1e77fc03.jpeg?height=200","description":"<p>We’ve long been fans of the <a href=\"https://biggreenegg.com/\">Big Green Egg</a>, the kamado-style ceramic charcoal grill and smoker that has a legitimate cult following. The fans are called Eggheads (for real), and leading the company is CEO <strong>Dan Gertsacov</strong>, who joins us for a really great conversation. Dan is the rare corporate executive who is truly a home cooking and food geek, in the best way. We talk to Dan about how we became fans of the Atlanta-based company, and its unique approach to generating loyalty. We also get into Dan’s world travels and his previous time leading strategy at McDonald’s.</p><p>Also on the show, cookbook author <strong>Bryan Ford</strong> tells us about his terrific new book, <a href=\"https://www.amazon.com/Pan-Dulce-American-Pastries-Desserts/dp/0316293253\"><em>Pan y Dulce: The Latin American Baking Book (Pastries, Desserts, Rustic Breads, Savory Baking, and More)</em></a></p><p><em>Do you enjoy This Is TASTE? Drop us a review on</em><a href=\"https://podcasts.apple.com/us/podcast/id1393739959\"><em> Apple</em></a><em>, or star us on </em><a href=\"https://open.spotify.com/show/3LsLXfnYt6Ugml415hyUfh?si=71a9e1c8df324372\"><em>Spotify</em></a><em>. We’d love to hear from you. </em></p>\n      <p> </p>","author_name":"Matt Rodbard & Aliza Abarbanel"}