For mobility operators, demographic change raises two urgent questions: How will passenger needs evolve, and how will we find the people to serve them? For a Group operating across 19 countries with over 100,000 employees, these aren’t abstract concerns — they’re already being felt in the field.
Jessica Knechtel knows these issues well. As head of Transdev's student transportation division in the Greater Toronto Area, in Canada, she faces the many impacts of the demographic shift on a daily basis. In this inaugural episode of Transdev Forward, she shares what this means for the company – particularly in terms of recruitment and retention – and how she innovates every day to meet these challenges.
00:05 Introduction and demographics challenge
01:57 Jessica Knechtel’s student transportation division
02:46 Special needs expertise and an aging population
03:43 Driver workforce demographics
05:15 Recruitment approach
07:40 Diversifying the talent pool
09:13 Attracting and retaining younger drivers
10:17 Leadership and trust as sources of pride
11:47 Outro
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