{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6a261854ccc3ddbc7439a772/6a2618634330c50bd325231f?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Selling digital products: How to message to move sales","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6a261854ccc3ddbc7439a772/3e61cc384c17e9eca9b7ea0bf1a74ca8.jpg?height=200","description":"<p>How do you become the *go to* person for what you&#39;re selling?</p>\n<p>This is the third episode in a series on Selling Digital Products. In this episode, I cover messaging and naming by looking at a couple very successful digital product makers and formulating ideas I can apply.</p>\n<p><strong>You&#39;ll love this episode if:</strong></p>\n<ul>\n <li>You have a low cost offer you wish would sell better</li>\n <li>You&#39;re wondering why your sales page conversion rate is low</li>\n <li>You&#39;re not so great at messaging (like me!)</li>\n</ul>\n<p>Step off the marketing treadmill when you get the Low Energy Leads newsletter: <a href=\"https://read.lowenergyleads.com\">⁠⁠https://read.lowenergyleads.com⁠⁠</a></p>\n<p>Join a livestream: <a href=\"https://lu.ma/growthgym\">⁠⁠https://lu.ma/growthgym⁠⁠</a></p>\n<p><strong>Connect with Lex Roman</strong></p>\n<ul>\n <li>Website: <a href=\"https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGxXMkFfdEhmbjQzU20zazhhZ2lkNi1BMW1HUXxBQ3Jtc0trSHFNNUNILWtBamNiYUY3am1FbmlSRmtNWVYtZ2ZXeGtqWUM0bWYwalpiZjA1N2h1UXBRRUJfa1NJNmpoNjVVWmVna2ZoazRWeEhLOHdBeWthNUlnRDRwUU1qa2FiWjUxS29yN3JGbjJzZUJtZ0w3NA&q=https%3A%2F%2Flexroman.com%2F&v=HjOfIp4fQDs\">⁠⁠https://lexroman.com⁠⁠</a></li>\n  <li>Newsletter: <a href=\"https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbFdMTXZzZk1iUWlPUElYcy1zalhDdXFhUGlOQXxBQ3Jtc0tsZ1lCNUVOb3ZKMWV2dXpMZGROTHQxa3I3ODNQUDkyMVZtSW84TGxPLU5fNWZiRktydTVPaHFoeHRUUUpUUERMaTNBTTNVVGY1WUtlemRvTk1fdi1CVUVBa0NXR2VfU1dsUF8xelM4Q0V5cmhHam5vNA&q=https%3A%2F%2Fread.lowenergyleads.com%2F&v=HjOfIp4fQDs\">⁠⁠https://read.lowenergyleads.com⁠⁠</a></li>\n  <li>LinkedIn: <a href=\"https://www.linkedin.com/in/lexroman\">⁠⁠https://www.linkedin.com/in/lexroman⁠⁠</a></li>\n  <li>Toolkit: <a href=\"https://lexroman.com/toolkit\">⁠https://lexroman.com/toolkit⁠</a></li>\n  <li>Buy Me a Coffee: <a href=\"https://www.buymeacoffee.com/lexroman\">⁠⁠https://www.buymeacoffee.com/lexroman⁠⁠</a></li>\n</ul>\n<p><strong>Mentioned in this episode</strong></p>\n<ul>\n  <li>Stay Booked Roadmap: <a href=\"https://lexroman.gumroad.com/l/staybookedroadmap\">⁠⁠https://lexroman.gumroad.com/l/staybookedroadmap⁠⁠</a></li>\n  <li>Rev Your Referrals System: <a href=\"https://lexroman.gumroad.com/l/rev\">⁠⁠https://lexroman.gumroad.com/l/rev⁠⁠</a></li>\n  <li>Strategist Pame Barba: <a href=\"http://www.mspamelabarba.com/\" target=\"_blank\" rel=\"noopener noreferer\">http://www.mspamelabarba.com/</a></li>\n  <li>UX Career Coach Amy Santee: <a href=\"https://www.amysantee.com/\" target=\"_blank\" rel=\"noopener noreferer\">https://www.amysantee.com/</a></li>\n  <li>Pascio&#39;s Notion templates: <a href=\"https://pascio.com/\" target=\"_blank\" rel=\"noopener noreferer\">https://pascio.com/</a></li>\n  <li>Justin Welsh&#39;s LinkedIn System: <a href=\"https://learn.justinwelsh.me/linkedin\" target=\"_blank\" rel=\"noopener noreferer\">https://learn.justinwelsh.me/linkedin</a></li>\n  <li>Pablo Stanley: <a href=\"https://linkedin.com/in/pablostanley1\" target=\"_blank\" rel=\"noopener noreferer\">https://linkedin.com/in/pablostanley1</a></li>\n  <li>Gumroad&#39;s free one hour masterclass on high converting sales pages: <a href=\"https://gumroad.gumroad.com/l/gumroadsalespage\" target=\"_blank\" rel=\"noopener noreferer\">https://gumroad.gumroad.com/l/gumroadsalespage</a></li>\n</ul>\n<ul>\n  <li>Live show with Katie Allen: <a href=\"https://www.youtube.com/watch?v=6SXC7J22Mqk\" target=\"_blank\" rel=\"noopener noreferer\">https://www.youtube.com/watch?v=6SXC7J22Mqk</a></li>\n</ul>\n<p><strong>Sponsor the show</strong></p>\n<p>Get in touch to trade promo or become a show sponsor: <a href=\"https://www.passionfroot.me/lex-roman\">⁠⁠https://www.passionfroot.me/lex-roman⁠⁠</a></p>\n<p><strong>Credits</strong></p>\n<p>Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ </p>\n<p>Thank you for being part of the Low Energy Leads community!</p>","author_name":"Lex Roman"}