{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6a158106b9ac1c860caaff51/6a68467d0bd0d38defdb510e?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"\"Alex didn't realise the commercial consequences of his kit blast!\" Martin Edwards on Manchester United's 1996 shirt deal","description":"<p>In 1996, Manchester United negotiated a new record kit deal with Umbro. However, it could have taken a different path, and may even have led to the club manufacturing their own strip. Here, former chairman Martin Edwards reveals all, and how Alex Ferguson's infamous critique of the grey strip shortly after the agreement led to big consequences.</p><p><br></p><p>United Unheard delves into the archive of Tom Tyrrell, presented by Wayne Barton, to reveal more.</p><p><br></p><p>If you enjoy Manchester United history beyond the headlines, subscribe to United Unheard for conversations that uncover the untold stories and forgotten moments that shaped the club.</p><p><br></p>","author_name":"Wayne Barton"}