{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6a108d0055b99c7f8915c7a7/6a5ef869c8941e6991abff52?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The ROI Number Isn't a Number","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6a108d0055b99c7f8915c7a7/1784608793649-3e098043-dcfb-4583-bc4c-7b0b900d3b6e.jpeg?height=200","description":"<p>Somebody in your building is about to justify a nine-figure AI decision using a stat from a slide from a deck they never opened — and the stat is a misquote of an MIT paper that says something different. This week, the practitioner's read on how AI ROI numbers actually get made, why the ones on your slide are almost never measurement, and the three questions to ask in the meeting that turn any headline number back into something you can use.</p><p>This episode of Above the Noise — the unbiased AI brief for enterprise leaders:</p><p><br></p><ul><li><strong>News Brief:</strong> HuggingFace disclosed the first end-to-end autonomous-agent breach of an AI infrastructure provider — with a guardrail-asymmetry twist your CISO should know about · OpenAI shipped GPT-5.6 and ChatGPT Work, and quietly rewrote the enterprise ROI pitch on the same launch page · The $8B forward-deployed-engineering arms race (Microsoft Frontier Company, AWS, Anthropic-UST, Accenture Edge) landed in your quarter — and it's happening because in-house ROI isn't working the way the decks said it would.</li><li><strong>Expose a Lie ⭐:</strong> <em>\"MIT says 95% of AI pilots fail to deliver ROI.\"</em> Three breaks — it's not what MIT said, the methodology can't carry the weight (52 interviews + 153 conference-attendee surveys + a slide-deck report that was never peer-reviewed), and the same number is being used to <em>slow down</em> AI investment in one room and <em>sell you a new platform</em> in the next.</li><li><strong>The Playbook:</strong> How to read an AI ROI number the next time one lands on the table. Three moves: what was actually measured (and in what unit), who paid for the study, and what population the number came from. Backed by receipts — METR (developers thought they were 20% faster with AI, were actually 19% slower), Brynjolfsson at the Fortune 500 call center (14% overall, ~34% for novices, ~0% for the most experienced), the GitHub Copilot \"55.8% faster\" vs. the Accenture enterprise follow-up (real gains, sixfold smaller). <strong>The Line for the Meeting:</strong> <em>\"Show me the sample, the measurement, and the sponsor — then I'll tell you what to do with the number.\"</em></li><li><strong>The question to sit with:</strong> If the ROI number went to zero tomorrow, would you shut the program down? If the answer is no, the number was never the reason — say the real reason out loud.</li></ul><p>No vendors. No hype. Just the signal.</p><p>👉 <strong>Follow Above the Noise</strong> wherever you listen — new episode every two weeks. Send it to one leader who has the \"MIT 95%\" bullet on slide three of their next deck, and leave a rating so more people find it. Between episodes, find Shaun on LinkedIn — come argue with him there. Especially on this one. The MIT number has fans.</p><h2>🔗 Show Notes &amp; Sources</h2><p>Every stat in this episode is sourced. Check the work yourself:</p><p><br></p><h3>HuggingFace autonomous-agent breach (July 16, 2026)</h3><ul><li><a href=\"https://huggingface.co/blog/security-incident-july-2026\" rel=\"noopener noreferrer\" target=\"_blank\">HuggingFace security incident disclosure, July 2026 (HuggingFace blog)</a></li></ul><h3>OpenAI GPT-5.6 + ChatGPT Work (July 9, 2026)</h3><ul><li><a href=\"https://openai.com/index/gpt-5-6/\" rel=\"noopener noreferrer\" target=\"_blank\">Introducing GPT-5.6 (OpenAI)</a></li><li><a href=\"https://openai.com/index/chatgpt-for-your-most-ambitious-work/\" rel=\"noopener noreferrer\" target=\"_blank\">ChatGPT for your most ambitious work (OpenAI — ChatGPT Work launch)</a></li><li><a href=\"https://openai.com/index/gpt-5-6-preferred-model-microsoft-365-copilot/\" rel=\"noopener noreferrer\" target=\"_blank\">GPT-5.6 preferred model for Microsoft 365 Copilot (OpenAI)</a></li></ul><h3>The $8B forward-deployed engineering arms race (July 2026)</h3><ul><li><a href=\"https://www.cnbc.com/2026/07/02/microsoft-commits-2point5-billion-6000-employees-ai-implementation-unit.html\" rel=\"noopener noreferrer\" target=\"_blank\">Microsoft commits $2.5B, 6,000 employees to AI implementation unit — \"Frontier Company\" (CNBC)</a></li><li><a href=\"https://www.geekwire.com/2026/microsoft-announces-2-5b-frontier-company-to-embed-ai-engineers-inside-customers/\" rel=\"noopener noreferrer\" target=\"_blank\">Microsoft announces $2.5B Frontier Company (GeekWire)</a></li></ul><p><br></p>","author_name":"Shaun Gehring"}