{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6a0c9379b23d275dcea75cd0/6a270e39ec7c103dca54cecb?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Salesforce's Nitin Mangtani on how AI is evolving on-site search","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6a0c9379b23d275dcea75cd0/1780944247927-24cd12ba-9dcd-4e6a-aeee-233c2cc620f4.jpeg?height=200","description":"<p><br></p><p>What if the most common point of failure in your digital customer experience: the 'no results found' page, could become your greatest opportunity for conversion and discovery?</p><p><br></p><p>Agility requires not just adopting new technologies, but fundamentally rethinking core customer interactions, like search, that have remained static for far too long. It demands a shift from rigid rules to responsive, intelligent systems that learn from and adapt to customer intent in real time.</p><p>Today, we're going to talk about the evolution of on-site search. For years, it's been a functional, yet often frustrating, utility for customers. But with advancements in AI, it's transforming from a simple keyword-matching tool into a conversational discovery engine that can anticipate intent and drive a more intelligent customer experience.</p><p><br></p><p>To help me discuss this topic, I'd like to welcome Nitin Mangtani, GM and EVP of Agentforce Commerce at Salesforce.</p><p><br></p><p><u>About Nitin Mangtani</u></p><p><br></p><p>Nitin Mangtani is the SVP &amp; GM of Retail at Salesforce. At Salesforce, Nitin's focus is building Agent-first commerce solutions. Previously, Nitin was the Founder &amp; CEO of PredictSpring, a leader in Modern POS. Salesforce acquired PredictSpring in September 2024.</p><p><br></p><p>Nitin Mangtani on LinkedIn: <a href=\"https://www.linkedin.com/in/nitinmangtani/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/nitinmangtani/</a></p><p><br></p><p>---------- Resources ----------</p><p><br></p><p>Salesforce: <a href=\"https://www.salesforce.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.salesforce.com</a></p><p><br></p><p>The Agile Brand podcast is brought to you by TEKsystems. Learn more here: <a href=\"https://aglbrnd.co/r/2868abd8085a9703\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/2868abd8085a9703</a></p><p><br></p><p>We’re proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! <a href=\"https://aglbrnd.co/r/7fe458ced0f04658\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/7fe458ced0f04658</a></p><p><br></p><p>Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: <a href=\"https://advertalize.com/r/491818c79fb1873f\" rel=\"noopener noreferrer\" target=\"_blank\">https://advertalize.com/r/491818c79fb1873f</a></p><p><br></p><p>Don't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: <a href=\"https://aglbrnd.co/r/c80991afff416bb2\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/c80991afff416bb2</a></p><p><br></p><p>The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: <a href=\"https://aglbrnd.co/r/60a7299222a7bcf1\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/60a7299222a7bcf1</a></p><p><br></p><p>Enjoyed the show? Tell us more at and give us a rating so others can find the show at: <a href=\"https://aglbrnd.co/r/faaed112fc9887f3\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/faaed112fc9887f3</a></p><p><br></p><p>Connect with Greg on LinkedIn: <a href=\"https://www.linkedin.com/in/gregkihlstrom\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.linkedin.com/in/gregkihlstrom</a></p><p><br></p><p>Don't miss a thing: get the latest episodes, sign up for our newsletter and more: <a href=\"https://aglbrnd.co/r/35ded3ccfb6716ba\" rel=\"noopener noreferrer\" target=\"_blank\">https://aglbrnd.co/r/35ded3ccfb6716ba</a></p><p><br></p><p>Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: <a href=\"https://www.agilebrandguide.com/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.agilebrandguide.com</a></p><p><br></p><p>The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. <a href=\"https://www.missinglink.company/\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.missinglink.company</a></p>","author_name":"The Agile Brand"}