{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/6a0c9379b23d275dcea75cd0/6a0c93c04c1aeb32e710f9db?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"#662: Making your returns strategy a competitive advantage with Katherine Lehman, ReturnBear","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/6a0c9379b23d275dcea75cd0/58123da1faea6faa4350962ca745d8fe.png?height=200","description":"<p>We are here at ShopTalk 2025 at the Mandalay Bay in Las Vegas and seeing and hearing all about the latest in retail, e-commerce, and more.</p><p><br></p><p>How much are your product returns costing your business—and how much opportunity are you leaving on the table by treating returns as a cost center instead of a competitive advantage?</p><p><br></p><p>Today, I’m excited to welcome Katherine Lehman, CMO of ReturnBear, a leader in reverse logistics and sustainable returns solutions. At ReturnBear, she’s helping brands turn returns from a logistical headache into a strategic advantage.</p><p><br></p><p>RESOURCES</p><p>ReturnBear: <a href=\"https://www.returnbear.com\">https://www.returnbear.com</a> </p><p><br></p><p>Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: <a href=\"https://bit.ly/etailboston\">https://bit.ly/etailboston</a> and use code PARTNER20 for 20% off for retailers and brands</p><p><br></p><p>Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: <a href=\"https://bit.ly/agile150\">https://bit.ly/agile150</a></p><p><br></p><p>Connect with Greg on LinkedIn: <a href=\"https://www.linkedin.com/in/gregkihlstrom\">https://www.linkedin.com/in/gregkihlstrom</a></p><p><br></p><p>Don't miss a thing: get the latest episodes, sign up for our newsletter and more: <a href=\"https://www.theagilebrand.show/\">https://www.theagilebrand.show</a></p><p><br></p><p>Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: <a href=\"https://www.agilebrandguide.com/\">https://www.agilebrandguide.com</a>  </p><p><br></p><p>The Agile Brand podcast is brought to you by TEKsystems. Learn more here: <a href=\"https://www.teksystems.com/versionnextnow\">https://www.teksystems.com/versionnextnow</a></p><p><br></p><p>The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation,  they craft human connections through intelligent, engaging and informative content. <a href=\"https://www.missinglink.company/\">https://www.missinglink.company</a></p>","author_name":"The Agile Brand"}