{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/69fac84c1932a077a9e03ba8/69fac8561932a077a9e03e2d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"From White Claw to Mocean Energy Drink: Tony Vieira on Building Billion-Dollar Beverages","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/69fac84c1932a077a9e03ba8/973aa92e7ec8db9de7cb6127e76c0967.jpeg?height=200","description":"<p><a target=\"_blank\" href=\"https://www.buzzsprout.com/2452981/fan_mail/new\">Send us Fan Mail</a></p><p>Tony Vieira is the Founder of Mocean and a 36-year veteran of the brewing industry, with a career spanning science, operations, and corporate strategy. He holds a Biology degree from St. Anselm College and an MBA in Corporate Strategy from Vanderbilt University.</p><p>Tony began his career at Anheuser-Busch as part of its prestigious Brewmaster Training Program, where he worked as a research brewer. He later became a partner in a brewpub chain before leading quality and brewing operations at the Coors facility in Memphis, Tennessee. His experience expanded globally as a Technical Supply Chain Manager with Coors International, followed by a role at FedEx as a Corporate Business Strategy Advisor, where he also developed the beer brand Copper Flask.</p><p>He went on to serve as Facility Quality Manager at MillerCoors, and later as Company Brewmaster and Quality Lead at Mark Anthony Brewing. In that role, he played a key part in the rise of White Claw, one of the most successful and recognizable beverage launches in recent history.</p><p>Today, Tony is the Founder of Mocean Energy Drink, where he continues to apply his deep technical expertise and strategic insight to build innovative beverage products for modern consumers. He is widely recognized for his ability to bridge brewing science with business strategy, creating brands that scale and resonate in competitive markets.</p><a target=\"_blank\" href=\"https://legalzoomcominc.pxf.io/c/6215478/3218267/26746\">Legal Zoom</a><br>Thinking about forming an LLC or protecting your brand? LegalZoom makes it simple and fast.<br><br>Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.<br><br><p><a rel=\"payment\" href=\"https://www.buzzsprout.com/2452981/support\">Support the show</a></p>","author_name":"T.R.O.N. Podcast. The Randomness of Nothing"}