AI actors are here. Tilly Norwood is already appearing in the conversation around the future of acting, but the more interesting question is what happens when AI starts moving beyond helping with creativity and starts doing the creative work itself.
In Episode 21 of The Signal, Tom Trewinnard and Fergus Bell explore synthetic actors, virtual influencers and the explosion of AI-generated content, asking whether we are heading towards a world where creativity becomes easier to produce but much harder to care about.
Because the biggest problem with AI-generated content might not be that it is bad. It might be that it is perfectly fine, endlessly available and increasingly indistinguishable from everything else.
A race to blandness could be underway.
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