In this episode of the Doctoral Dialogue podcast, we’re joined by Carl Jones, a senior lecturer at the University of Westminster and PhD researcher at the Royal College of Art.
Carl shares his journey from a career in advertising into academia, and his current research exploring how advertising can be decolonised. His work brings together a literature review of Latin American and Indigenous theorists, alongside practical engagement through workshops in Mexico City.
He reflects on the importance of embedding decolonial approaches throughout the entire PhD process, as well as some of the challenges he has faced, including navigating research ethics and the isolation experienced during the COVID-19 pandemic.
Carl also highlights the value of diversifying case studies within teaching, and the wider impact of his research in opening up conversations around decolonising advertising, particularly within a Mexican context. He concludes by sharing his plans to submit his PhD in September 2024.
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